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The Culturist is a newsletter with over 200,000 subscribers that explores art, literature, music, and the layered histories of culture and religion.

Timestamps

00:00 The Power of Content Ownership
02:45 Transitioning from Social Media to Substack
05:55 Rebranding and Building a Publication
09:04 Navigating the Challenges of X (Twitter)
11:49 Strategies for Engaging Content on X
15:07 Expanding to Other Platforms: Instagram and Beyond
17:40 The Importance of Evergreen Content
20:54 Advice for Non-B2B Creators
23:54 Building a Sustainable Audience
26:51 Revenue Models and Subscriber Conversion
29:49 Future Plans and Community Engagement


Links Mentioned

https://www.theculturist.io/

FREE GUIDE: How to get your first 1000 email subscribers in 30 days >>

In this conversation, Matt McGarry and Ryan Carr discuss the challenges and strategies for growing a newsletter audience and generating revenue.

Chapters

00:00 Scaling Webinar Strategies
02:43 The Challenge of Subscriber Growth
05:57 Consistency and Niche Selection
08:53 Building an Engaged Audience
11:56 Content Creation and Value Sharing
14:58 Organic Growth Strategies
18:01 Quality Over Quantity in Audience Building
21:03 Tactical Growth Insights
23:49 Leveraging Social Media for Growth
27:00 Monetization Strategies for New Creators

Chris Miquel is the founder of SoVi Digital and Audience Bridge. He helps clients maximize deliverability, engagement, and email list growth.

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Episode Topics & Timestamps

00:00 Introduction to Email Deliverability

01:26 Understanding Email Service Providers (ESPs)

04:10 The Importance of Custom Domains

09:16 Email Authentication: DKIM, SPF, and DMARC

12:33 Shared vs. Dedicated IPs

17:31 Building a Base Sending Segment

22:57 Managing Engagement and List Health

30:18 Improving Inbox Placement

38:01 The Future of Email and AI Impact

Links Mentioned

https://www.audiencebridge.io/

https://www.youtube.com/@audiencebridge