MyREShow™ David Mink, COO of MyState MLS
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The episode centers on a major shakeup in the real estate industry after MRED (the third-largest MLS in the United States) suspended its data feed to Zillow, causing roughly 43,000 listings to disappear from the platform overnight. Host Sandi Lyn and her co-hosts discuss the growing tension between MLS organizations, Zillow, Compass, and brokerages over listing control, syndication, and private listing networks. Guest David Mink, COO of MyState MLS, explains how lawsuits and policy disputes are reshaping the industry in 2026, with companies fighting over who controls listing data and how homes are marketed. The conversation repeatedly returns to the idea that sellers and agents should have more flexibility in deciding where listings appear, rather than being forced into one distribution model dominated by large portals.
The discussion focuses on MyState MLS and how it positions itself as an alternative to traditional MLS systems. Dave explains the company’s origins as a statewide solution for appraisers and brokers frustrated by fragmented regional MLS systems before it expanded into all 50 states, and even Puerto Rico. The hosts praise the platform’s flexibility, emphasizing features like optional syndication, nationwide exposure, state-specific forms, and the ability to choose whether or not listings appear on sites like Zillow. They also highlight MyState MLS as a safeguard for agents whose local MLS access could be revoked, citing an incident where their brokerage lost access to a local MLS after criticizing NAR, but were able to restore listings through MyState MLS within hours. The discussion frames the platform as both a backup system and a competitive marketing advantage for agents seeking broader reach and more autonomy.
The conversation critiques broader industry practices, particularly fines, selling leads, and rigid MLS policies. Dave contrasts MyState MLS with traditional associations that issue costly penalties for minor errors, explaining that his company instead contacts agents directly to resolve honest mistakes. The hosts share stories of receiving large penalties for trivial infractions, and argue that many MLS organizations have become overly controlling and disconnected from agents’ real-world needs. They also discuss Zillow’s evolving business model, their past failures with iBuying and Flex, and concerns that platforms are prioritizing shareholder profits. Despite acknowledging that Zillow has introduced useful tools recently, agents should diversify their marketing strategies so no single platform has complete control over their business.
00:00 Disclaimer and Guest Introductions
02:47 The Origin Story of MyState MLS
06:28 How MyState MLS Works for Agents
08:31 How MyState MLS Directly Helped MyRECo
11:06 Breakdown of MRED Pulling Listings From Zillow
12:20 The 2026 Real Estate Industry Lawsuit Chaos
15:57 Seller Choice, Private Listings, and Zillow’s Position
20:06 The Flexibility of MyState MLS
21:20 Where MyState MLS Fits Into the Zillow vs. MLS Battle
23:25 Commission Rules and Changes After 2024 Settlement
30:45 MyState MLS No-Fine Philosophy
32:52 “Fine Festivus” and MLS Penalties
35:07 Using MyState MLS as a Backup Plan
39:56 Google, HouseCanary, and ComeHome
43:10 Open Listings and Alternative Lead Generation Strategies
45:06 Final Thoughts and How to Contact MyState MLS
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