エピソード

  • Maternity leave & the first 40 days as a business owner
    2026/04/22

    Nobody hands you maternity leave when you run your own business. You build it or you don't take one.

    In this episode, Marina gets into exactly how she prepared for maternity leave as a consultant with active retainer clients, what the first 40 days of postpartum actually looked like as a business owner, and what she would do differently if she had to do it all again.

    This is the episode for every freelancer, consultant, and service provider who has wondered how to step away without losing clients, income, or momentum and for every new or expecting mom trying to figure out what sustainable business ownership actually looks like in the hardest season of her life.

    Topics covered:
    — How to prepare your retainer clients for your maternity leave
    — What to batch, what to delegate, and what to let go
    — The first 40 days postpartum: what nobody tells business owners
    — Why presence (not productivity) is what good preparation buys you
    — How a podcast can generate income while you're completely offline
    — Profitable Podcasting Without Sales Calls: the program that kept earning while Marina was in her first 40 days

    If your business only works when you do, this episode is the wake-up call and the roadmap.

    https://themodernmocktail.thrivecart.com/profitable-podcasting/

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    32 分
  • Our Birth Story & Why, as a Sober Woman, I Chose to Go Unmedicated
    2026/04/17

    Unmedicated birth. Sober mom. Two miscarriages. 200 days of vomiting. And a business that held through all of it.

    In this episode, Marina shares the full story from meeting her husband in 2021 and building a life around their future family, to two pregnancy losses, a pregnancy that left her barely functional for months, and the unmedicated birth of their son, Bula Baby, on February 12th, 2026.

    But this isn't just a birth story. It's about what happens when you reject fear in the birth room and in business and build something on your own terms instead.

    Marina breaks down why she, as a sober woman, chose to go completely unmedicated through labor and delivery, the connection between sobriety and presence, why she saw labor as teamwork between herself, her husband, and her baby, and what it felt like to be fully in it without interference for every contraction.

    She also gets honest about the entrepreneurship side of this season: how a business built for "later" became the lifeline that carried their family through the hardest year of their lives before baby ever arrived and what that taught her about building with real intention.

    In this episode:
    — Why sobriety and an unmedicated birth are rooted in the same philosophy
    — Rejecting fear culture around birth and why 98% of people wanted to hand them their fears
    — The full birth timeline: water breaking at 7am, birthing center arrival, baby by 7pm, home by 11pm
    — Two pregnancy losses and what they taught Marina about resilience and intentional building
    — How a virtual business built for lifestyle freedom became the foundation that made this season survivable
    — Why your podcast might be your most underleveraged business asset and how to fix that

    Resources mentioned: Profitable Podcasting Without Sales Calls → themodernmocktail.thrivecart.com/profitable-podcasting/

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    22 分
  • motherhood & entrepreneurship: you can (and should) have it all
    2026/04/08

    Nobody tells you that becoming a mom changes your capacity not just your schedule, but your actual bandwidth. And nobody tells you that building a business in the middle of that is still possible. In fact, it might be the thing that finally clarifies what you've been building toward all along.

    In episode 102 of Mocktails with Marina, host Marina gets honest about what early motherhood actually looks like when you're also an entrepreneur. The fog, the grief of losing your old capacity, the 20-minute windows that somehow have to be enough and why those constraints ended up being the most clarifying thing that ever happened to her business.

    This episode covers:

    — Why the "perfect time to launch" is a myth, and what to do instead
    — How building in the margins of new motherhood forced Marina to get ruthless about what actually moves the needle
    — The connection between her bar industry background and building business systems that work without you
    — Why your podcast is one of the most powerful sales tools you're not fully using
    — How to build a podcast ecosystem that sells your offers without sales calls, discovery calls, or being available around the clock
    — 4 practical strategies for sustainable entrepreneurship in a full season of life

    This one is for the mom entrepreneur who is trying to hold the baby and the business at the same time. It's for the multi-passionate woman who has been told to slow down, simplify, pick one thing and who refuses to. It's for the podcaster who has been pouring herself into her show and wondering why it isn't converting.

    You don't have to choose between the life you're building and the business you're building. This episode is proof.

    Marina also shares details on Profitable Podcasting Without Sales Calls: a program designed to help podcasters build an ecosystem that generates income without sales calls, valued at $3,000–$5,000 in strategy alone, available for $397.

    🎙️ Listen now and leave a review if this one hit home.

    🔗 Profitable Podcasting Without Sales Calls: themodernmocktail.thrivecart.com/profitable-podcasting/

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    25 分
  • Multi-passionate entrepreneurship and the evolution of you
    2026/04/03

    After a few months away (and one very life-changing baby) Marina is back. Episode 101 of Mocktails with Marina is a deeply personal return to the mic, and the topic couldn't feel more fitting: what it actually means to be a multi-passionate entrepreneur, and how to embrace the evolution of who you're becoming without losing who you already are.

    If you've ever felt like you have too many interests to "pick a lane," been told you're scattered, or wondered how to hold a career, a creative pursuit, and a whole new identity at the same time, this episode was made for you.

    In this episode, Marina covers:

    • What multi-passionate entrepreneurship really means (and why it's your superpower, not your problem)
    • The concept of cross-pollination; how your different passions actually make each other stronger
    • Matrescence: the identity transformation of becoming a mother, and what it taught Marina about evolving without erasing who you were
    • What the bar and beverage industry taught her about iteration, craft, and building things with intention
    • Identity grief; the quiet mourning that comes with growing into a new version of yourself
    • 4 practical strategies for making a multi-passionate life actually work: seasonal thinking, protecting your transitions, asking for the right support, and giving yourself credit for the imperfect days

    This episode is honest, warm, and unfiltered, the kind of conversation you'd have with a friend who gets it.

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    22 分
  • why most people quit, and what I'd do differently if I were starting today
    2025/12/16

    Most people don't quit because they fail, but they fail because progress doesn't look the way they expected.

    In this milestone Episode 100 of Mocktails with Marina, Marina reflects on what it actually takes to stay in the game (in podcasting, business, and the non-alcoholic industry) when motivation fades and results aren't linear.

    This episode blends strategy, personal perspective, and industry call-outs to unpack:

    • Why most founders burn out or disappear

    • The biggest myths about consistency, visibility, and growth

    • What Marina would do differently if she were starting over today

    • Why systems matter more than talent or hustle

    • How podcasting became her most effective evergreen client acquisition strategy

    Whether this is your first episode or you've been listening from the beginning, this conversation is designed to meet you where you are and challenge you to decide what staying power really looks like.

    🎧 New listeners: Go explore the first 99 episodes for a deep library of free, real-world insight.
    🔥 Longtime listeners: If you're ready to stop circling the same challenges, this may be your moment to take action and step into deeper support.

    Marina also shares why she'll be pausing new episodes for a few months in early 2026 and what's coming next after returning with fresh data, case studies, and real-world experience.

    www.marinamars.com for more information

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    19 分
  • Dept in a Box Series: Menu & Product Management
    2025/11/26

    In today's episode of Mocktails With Marina, we're closing out the Department in a Box™ Series with one of the most important and most overlooked pillars of a profitable non-alcoholic business: Menu & Product Management.

    Whether you run a kava bar, non-alcoholic bar, bottle shop, kombucha taproom, sober lounge, or functional beverage café, your menu is not just a list of drinks. It's a financial engine. A marketing strategy. And the #1 driver of your customer experience and business profitability.

    Inside this episode, you'll learn:

    🔸 Why your menu needs its own "department"

    Most business owners rely on vibes, taste, and creativity but without a system, you lose money on COGS, vendor errors, ingredient waste, and inconsistent pricing. We break down the difference between a hobby menu and a high-performing menu strategy.

    🔸 How to centralize products, ingredients & suppliers

    You'll hear how to build one Notion-based product catalog that tracks ingredients, vendors, seasonals, costs, margins, substitutions, and pricing decisions so you can update your menu in minutes instead of reinventing the wheel every quarter.

    🔸 The secret to profitable seasonal menus

    No more guessing, running out of ingredients, or launching specials that secretly drain your margins. Learn the workflow real non-alc bars use to cost drinks, approve recipes, and roll out seasonal updates with confidence.

    🔸 Pricing strategy you can trust

    We talk about margin tracking, cost formulas, COGS transparency, and how to make pricing decisions based on actual data not emotion or fear of customer backlash.

    🔸 The exact workflow for menu updates

    From recipe approval to staff training to POS updates, you'll hear the full 360° process that makes menu changes smooth, consistent, and stress-free.

    This episode is perfect for anyone managing non-alcoholic menus, kava drink menus, botanical beverage offerings, sober bars, NA bottle shops, and wellness cafés who wants to keep their menu fresh, cost-effective, and fully optimized.

    🔗 Want the templates, workflows, and full backend system?

    Grab the Menu & Product Management Box™ (part of the Department in a Box™ Series) to get the exact Notion dashboards, costing calculators, vendor trackers, and seasonal planning systems I build for my private clients: https://themodernmocktail.thrivecart.com/the-menu-mgmt-box/

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    13 分
  • Dept in a Box Series: Event Planning & Management
    2025/11/25

    In this episode of Mocktails with Marina, we dive into one of the most powerful and misunderstood growth engines in the non-alcoholic industry: Event Planning & Event Management.

    If you run a non-alc bar, kava bar, bottle shop, sober lounge, or third space, you already know that events drive everything: foot traffic, community-building, customer retention, brand visibility, and revenue spikes. But most business owners treat events like last-minute ideas instead of what they really are: a core department inside your business.

    In Part 5 of the Department in a Box™ Series, Marina breaks down:

    • why events must function as an internal department, not a chaotic side project

    • the three pillars of an effective event system: Planning, Management, and Debriefing

    • the most common mistakes businesses make when hosting events (and why they keep happening)

    • how to reduce stress, eliminate last-minute scrambling, and turn events into predictable revenue drivers

    • the templates, SOPs, timelines, checklists, and systems behind high-performing event programs

    • how the right structures can help you scale community events, vendor activations, tastings, pop-ups, sober meetups, live music, workshops, menu launches, and more

    If you want the plug-and-play tools Marina uses with top NA bars and kava bars across the country, grab The Event Planner Box™, which includes ready-to-use event workflows, run-of-show templates, vendor coordination guides, permit checklists, marketing rollout calendars, Notion event databases, and full department SOPs.

    🎁 Get instant access to The Event Planner Box™:
    https://themodernmocktail.thrivecart.com/the-event-planner-box/

    This episode is essential for any founder or operator who wants to host smoother events, drive consistent traffic, and build a real community around their business without burning out.

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    12 分
  • Dept in a Box Series: Employee Manuals & SOPs
    2025/11/24

    In today's episode, we're diving into the department most founders avoid until it becomes a problem: Employee Manuals + SOPs, the backbone of consistency, culture, and operational sanity inside any non-alcoholic bar, bottle shop, or third place.

    If you've ever felt like you're repeating yourself every day, constantly correcting the same issues, or carrying the entire business in your head, this episode will be a breath of relief. We break down why your manual isn't just a "rules document," but your team's source of clarity, empowerment, and protection. And we talk about how SOPs go far beyond checklists; they create accountability, reduce training time, and stabilize the customer experience no matter who's on shift.

    Inside this episode, you'll learn:

    • Why "chill vibes" still require structure

    • What a great employee manual actually includes

    • How SOPs remove friction from your leadership

    • The hidden staff retention benefits of clarity

    • The difference between policies, expectations, and step-by-step procedures

    • The real reason things fall apart when you're not there

    If you're ready to stop running your business on oral tradition and start building a team that's confident, consistent, and self-sufficient, this is the department that will change everything.

    Get instant access to The Employee Manual + SOPs Box™ here:
    (The same templates and frameworks we use with clients to build professional, plug-and-play manuals and procedures.)
    https://themodernmocktail.thrivecart.com/the-employee-manual-box/

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    15 分