『Million Dollar Business Myth: Gwen Bortner on Real Profit, Real Success, Real Alignment』のカバーアート

Million Dollar Business Myth: Gwen Bortner on Real Profit, Real Success, Real Alignment

Million Dollar Business Myth: Gwen Bortner on Real Profit, Real Success, Real Alignment

無料で聴く

ポッドキャストの詳細を見る

概要

 What if the “right” business advice is actually the thing burning you out, and the real win is building a business that fits your life? Adrienne Barker goes off the cuff with Gwen Bortner, an operational strategist and business advisor with four decades of experience across 47 industries. Gwen breaks down why most founders chase someone else’s definition of success, how to think about accountability without cookie cutter frameworks, and what it really takes to vet a business consultant before you waste money and months of momentum. They also dig into family business dynamics, the difference between a practice and a sellable business, and why revenue goals mean nothing unless you understand what that number is supposed to do for you. 6 Key takeaways → Your context matters: two businesses that look identical can require totally different solutions based on people, pressures, and priorities. → Profit is the point: selling a million dollars is not the goal, selling a million dollars at a profit is the goal. → Family business issues are often family issues: the real problem is frequently a relationship dynamic, not a process problem. → Vet consultants with three filters: expert vs teacher, generalist vs specialist, and system they force vs approach they adapt to your environment. → Define success beyond a number: the goal is not revenue, it is what you believe revenue gives you, freedom, time, stability, impact, sanity. → Practice vs business matters: if the value leaves when you leave, it is a practice, and you plan retirement differently because you are not selling it later. Best quotable lines from Gwen → “The number doesn’t actually mean anything. It’s what you think that number gets you.” → “Your context matters.” → “We work for as long as it works.” → “If you’re not happy with the results, you stop paying me.” Guest spotlight Gwen Bortner is an operational strategist and business advisor who helps founders succeed without sacrificing happiness. With experience spanning more than 47 industries, she is known for quickly identifying root causes, simplifying systems, and creating the most direct path to solutions. Gwen works at a high strategic level as a thought partner and accountability partner, helping leaders align decisions with their real definition of success. How to connect with Gwen Website: https://everydayeffectiveness.com/ Follow Adrienne Barker Speaks: No Prep Needed for more off the cuff conversations with brave, bold, brilliant guests. Want to connect, collaborate, or be a guest? Find Adrienne on LinkedIn. https://www.linkedin.com/in/adriennebarkermas/ Disclaimer This episode is for educational and informational purposes only and does not constitute legal, financial, medical, or professional advice. Always consult qualified professionals for guidance specific to your situation. Learn more about your ad choices. Visit megaphone.fm/adchoices
まだレビューはありません