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In this episode of Your Mental Health Business Mentor podcast, Dr. Margo Jacquot welcomes financial expert Carla Titus from Wealth and Worth Within to discuss crucial financial insights for practice owners in the behavioral health industry. Carla elaborates on the importance of understanding profit margins, forecasting, and distinguishing between a profit and loss statement (P&L) and a balance sheet. She underscores the necessity of knowing one's numbers, building a solid support team, and asking the right questions to foster business growth. They also delve into common challenges faced by practice owners, such as handling compensation and expenses, and offer strategies to improve financial health irrespective of the practice's current scale. The episode ends with practical advice on integrating financial literacy into business operations to achieve long-term success.

While listening to this episode, you will learn how to:

• Understand profit margins, forecasting, and the difference between a P&L and a balance sheet
• Learn how to manage compensation and expenses while growing your practice
• Discover the importance of knowing your numbers and asking the right financial questions
• Walk away with practical strategies to strengthen your practice’s financial health

Bio:

Carla Titus is a finance expert with over 17 years of combined corporate financial planning, analysis, strategy, and online business experience. She provides fractional CFO services and financial consulting to business owners looking to grow their business profitably. Her mission with Wealth & Worth Within is to empower business owners to achieve financial clarity and peace of mind, so that they can get back to what they enjoy.

About WWW:

Wealth and Worth Within offers fractional CFO Services for established businesses that have been running for 2-3years with a team of 10-20 and are normally at 7-figures. We work with business owners who are too busy running their company, but still need to feel in control of their numbers and utilize data to make better decisions. Wealth & Worth Within’s mission is to empower business owners to achieve financial clarity and peace of mind, so that they can get back to what they enjoy.

Connect with Carla Titus:

https://www.linkedin.com/in/carlamtitus/

https://www.facebook.com/wealthworthwithin

Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice.

thejunipercenter.com

Connect with Dr. Margo Jacquot:

• Website: thejunipercenter.com
• Instagram: @thejunipercenter
• Facebook: The Juniper Center

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Running a private mental health practice is more than just providing excellent care—it’s also about keeping your business healthy and sustainable. In this episode of the Your Mental Health Business Mentor Podcast, we delve into the delicate balance between compassionate care and financial responsibility. Join Dr. Margo Jacquot as she talks with Rebecca Berneck, CEO of Officeheads, about practical ways to maintain strong profit margins without compromising the quality of care your clients receive. From understanding your true costs to setting fees with confidence, to streamlining operations, this conversation offers valuable insights for clinicians at every stage of private practice. Whether you’re just starting out or have been in business for years, you’ll walk away with actionable strategies to help your practice thrive—financially and clinically. Because when your bottom line is strong, your ability to serve others only grows.

You Will Learn To:

• Balance compassionate care with financial sustainability in private practice
• Understand the true costs of running your business
• Identify strategies to maintain strong profit margins

An efficiency geek since birth, Rebecca Berneck is CEO and “Big Head” of Officeheads. Rebecca's ineffable spirit has taken her from corporate problem solver to the pied piper of small business owners. She applied her vast talents to creating not one but two seven-figure consulting firms in 5 years. She knows her stuff and knows how to put it to use for her clients and audiences. She has implemented best practice processes, provided financial management and tax services, and advised a slew of hectic entrepreneurs to know their numbers and to apply this powerful information to their financial and strategic goals, creating the Officeheads 5-Gear Financial Management System. Outside of work, Rebecca is a retired vintage motorcycle racer and still sings the national anthem at vintage motorcycle events. The largest crowd thus far is 70,000 people.

Resources Mentioned in the Episode:

Officeheads Academy-- https://academy.officeheads.com/

Traction: Get a Grip on Your Business-- https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837

Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine-- https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making/dp/073521414X/ref=tmm_hrd_swatch_0

Connect with Rebecca Berneck:

https://www.linkedin.com/in/officeheads/

Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice.

thejunipercenter.com

Connect with Dr. Margo Jacquot:

• Website: thejunipercenter.com
• Instagram: @thejunipercenter
• Facebook: The Juniper Center

Send us a text

In a time when mental health marketing is everywhere, how do mental health business professionals ensure their marketing reflects the care they provide? In this episode of the Your Mental Health Business Mentor podcast, Dr. Margo Jacquot speaks with Jennifer Christensen and Adrienne Wilkerson from Beacon Marketing as they unpack what ethical marketing means in the mental health space. From avoiding overpromising outcomes to creating clear, compassionate messaging, we explore how transparency builds trust—and why authenticity is more than just a buzzword. Whether you’re a therapist, agency, or wellness brand, this conversation is about keeping the “help” in help-seeking.

You Will Learn:

• Why transparency is particularly important in mental health marketing compared to other industries
• How being transparent in marketing impacts the trust between the provider and potential client, even before a session begins
• What responsibilities mental health organizations have when it comes to representing diverse stories and lived experiences in their branding
• What clients are looking for when they browse a therapist's website or social media

Beacon Media + Marketing is a data-driven digital marketing agency with strategic expertise in the healthcare industry. They love working with companies that make an impact in their communities, and they believe that a strong growth strategy can unlock your potential and allow you to exponentially scale your services.

Adrienne Wilkerson is a nationally recognized entrepreneur, published author, and marketing visionary. As Co-Founder and CEO of Beacon Media + Marketing, she has led her company to multiple appearances on the Inc. 5000 list, earning widespread acclaim for excellence in digital marketing, especially within the mental and behavioral health sectors. With over two decades of experience, Adrienne is celebrated for her strategic insight, transformative leadership, and passion for innovation. Her expertise spans executive branding, marketing strategy, and the integration of emerging technologies like AI.

Jennifer Christensen is the Co-Founder and CMO of Beacon Media + Marketing, a national digital agency we've grown over the past 13 years with a mission to help small businesses thrive. Her journey as an entrepreneur began in my early 20s with a company that ultimately failed — an experience that shaped me profoundly. She didn’t plan to start another company at 40, but that failure taught her the humility, character, and resilience that have fueled Beacon’s success.

To learn more about Beacon Marketing + Media, visit https://www.beaconmm.com/

Connect with Jennifer and Adrienne on LinkedIn: https://www.linkedin.com/in/jenniferchristensenak/ https://www.linkedin.com/in/adriennewilkerson/

Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice.

thejunipercenter.com

Connect with Dr. Margo Jacquot:

• Website: thejunipercenter.com
• Instagram: @thejunipercenter
• Facebook: The Juniper Center

Send us a text

In this episode of Your Mental Health Business Mentor, Dr. Margo Jacquot sits down with Mark Manderson, founder of Pacific Shores Recovery, author of The Recovery Way, and creator of the Pacific Shores app. Mark shares his deeply personal journey from childhood trauma to becoming a leader in addiction recovery. With honesty and insight, he outlines how building a recovery center came from lived experience, entrepreneurship, and a desire to help others find hope.

You’ll learn:

• How Mark’s early experiences shaped his mission to serve others in addiction recovery.
• Why mistakes are vital to business growth and how Mark paid the “dumb tax” to learn key entrepreneurial lessons.
• How the Pacific Shores app offers 90-day guided meditations, emotional processing tools, and recovery coaching on demand.
• What it takes to self-publish a book that connects with real people, including incarcerated readers.
• Why consistency, continuous learning, and flexibility are the three cornerstones of sustainable business success.

💡 Key Quotes:

• “The struggle is a massive part of the journey.”
• “Our goal is to help you create a life so wonderful that you don’t want to sedate or retire from it.”
• “Failure is just feedback. Consistency is the superpower.”

📚 Resources Mentioned:

• 📘 The Recovery Way by Mark Manderson
• 📱 Pacific Shores App – Available on App Store & Google Play
• 📸 Follow Mark on Instagram: @pacificshoresrecovery

🔗 Connect with Us:
Be sure to follow the show, leave a review, and share this episode with any mental health professionals, practice owners, or recovery center leaders who want to lead with both heart and strategy.

Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice.

thejunipercenter.com

Connect with Dr. Margo Jacquot:

• Website: thejunipercenter.com
• Instagram: @thejunipercenter
• Facebook: The Juniper Center

Send us a text

Are you feeling constantly drained, overwhelmed, or like you're just "pushing through" each day? You might be facing more than just a busy schedule—you could be experiencing burnout.

In this enlightening episode of Your Mental Health Business Mentor, Dr. Margo Jacquot welcomes Katie Babcock, wellness advocate and mental health expert, to dive deep into the hidden layers of burnout. Together, they unpack how burnout silently impacts your brain, body, nervous system, and spirit—and more importantly, how to recognize the signs before it's too late.

Whether you're a therapist, practice owner, caregiver, or entrepreneur juggling endless responsibilities, this conversation offers a compassionate roadmap to recovery and prevention.

🎯 What You’ll Learn in This Episode:

• 🔹 How to identify the early warning signs of burnout—beyond just feeling tired.
• 🔹 The connection between your mental health, physical health, and the nervous system.
• 🔹 Why "pushing through" can lead to long-term damage if you're not listening to your body's signals.
• 🔹 Understanding the "frog in boiling water" effect—how burnout creeps up unnoticed.
• 🔹 Actionable steps to rebuild your resilience after burnout hits.
• 🔹 How small daily habits (like sunshine, pets, and human connection) can safeguard your wellbeing.
• 🔹 The importance of embracing uncomfortable changes to support lasting recovery.
• 🔹 Why self-compassion is critical—especially for those in helping professions.

If you'd like to connect with Katie Babcock for more guidance on burnout recovery, mental health, or professional support, you can reach her directly via email at kbabcock@counselingforprofessionals.com you can also check out Katie's website: https://www.counselingforprofessionals.com. You can also connect with her on LinkedIn by clicking this link: https://blinq.me/a4rdBYVzDD0d

Whether you have questions, are seeking collaboration, or just want to continue the conversation, Katie welcomes you to reach out!

Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice.

thejunipercenter.com

Connect with Dr. Margo Jacquot:

• Website: thejunipercenter.com
• Instagram: @thejunipercenter
• Facebook: The Juniper Center

Send us a text

In this episode of Your Mental Health Business Mentor, Dr. Margo Jacquot sits down with leadership and professional development coach Karyn Taeyaerts to explore how the DISC assessment transforms communication, builds trust, and strengthens team dynamics—especially in mental health and private practice environments.

With over 15 years of experience using DISC, Karyn walks us through the four key personality styles (D, I, S, C), how each shows up in leadership, and why understanding your dominant style is the first step toward better collaboration. Whether you're a fast-paced decision-maker or a thoughtful consensus builder, this episode will help you identify your communication patterns and enhance your professional relationships.

You’ll also hear real-life insights from Dr. Margo’s own team experience using DISC—including lessons learned about unspoken truths, stretching outside your style, and how leadership isn't one-size-fits-all.

If you're a therapist, group practice owner, or business leader looking to boost effectiveness, this is a must-listen!

🔑 What You'll Learn:

• What the DISC assessment is and how to use it effectively
• How to recognize and work with different communication styles on your team
• Why stretching beyond your dominant style is a critical leadership skill
• How to foster trust, feedback, and accountability through self-awareness
• Common leadership pitfalls and how DISC can help avoid them

🧠 Ideal For:

• Mental health professionals and private practice owners
• Entrepreneurs and nonprofit leaders
• HR managers and team leads
• Anyone interested in personal and team development

📞 Connect with Karyn Taeyaerts:

Website: https://karyntcoaching.com/
Email: kt@karyntcoaching.com
LinkedIn: https://www.linkedin.com/in/karyntaeyaerts/

Karyn is a certified professional development coach and an authorized DISC partner, offering one-on-one coaching, DISC assessments, team workshops, and leadership development for organizations nationwide.

Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice.

thejunipercenter.com

Connect with Dr. Margo Jacquot:

• Website: thejunipercenter.com
• Instagram: @thejunipercenter
• Facebook: The Juniper Center

Send us a text

In this episode, we dig into one of the biggest barriers holding back practice owners from scaling: being too deep in the weeds. Our guest today is Lairen Knott, founder of National Virtual Assistants, a service committed to helping business owners like you offload administrative, creative, and operational tasks.

From handling emails and calendars to managing cohorts and sitting on insurance calls (yes, really), Lairen and her team are reshaping what support looks like for therapy practices and service-based businesses.

We cover:

What a virtual assistant (VA) can do for your mental health business

How to know you’re ready for a VA (even just 3 hours/week)

Customizing support based on your business's needs and budget

What to ask when hiring a VA

Building trust and communication systems for a successful VA relationship

🌟 The 4 A’s of a Successful VA Relationship:

Accountability – Trust your VA to help you follow through on what matters.

Adaptability – A good VA learns your systems and flexes with your business.

Acceptance – They take ownership of their role and responsibilities.

Anticipation – They’re always thinking ahead and ready for what’s next.

📣 About Our Guest:
Lairen Knott is the founder and CEO of National Virtual Assistants, a Michigan-based virtual admin company supporting business owners across the country. With a strong background in operations, executive support, and workflow management, she partners with business owners to help them work smarter—not harder.

📧 Contact Lairen
🌐 Website: https://www.nationalvirtualassistants.com
📩 Email: Virtualstarzllc@gmail.com
📱 Text or Call: 313.475.0570

If you’ve been feeling stuck in the day-to-day grind, this episode is for you. It’s time to step back into your CEO role and let someone like Lairen help move your practice forward.

🎧 Don’t forget to subscribe, share, and leave a review if this episode resonated with you!

Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice.

thejunipercenter.com

Connect with Dr. Margo Jacquot:

• Website: thejunipercenter.com
• Instagram: @thejunipercenter
• Facebook: The Juniper Center

Send us a text

In this episode of The Mental Health Business Mentor Podcast, host Dr. Margo Jacquot welcomes Dr. Nadia Alsamadi, a queer and non-binary Palestinian-American clinical psychologist, educator, and founder of Beyond the Binary Psychotherapy & Consulting. Together, they discuss the critical role of the initial consultation call in client retention and practice success.

Dr. Alsamadi provides a structured, five-step approach to conducting effective consultation calls, ensuring both clinicians and potential clients benefit from the process. As the mental health landscape shifts post-pandemic, fewer clients are readily available, making it more important than ever for therapists to refine their approach and create a welcoming, structured, and intentional client experience.

Throughout the conversation, Dr. Alsamadi emphasizes the importance of setting expectations, determining administrative fit, and balancing compassion with the business side of therapy. They also highlight best practices for addressing client risk factors and communicating identity and approach in a way that fosters trust and therapeutic alignment.

Resources:

• Dr. Alsamadi's guide to an effective consultation call. This free version includes a sample of scripts, with info to contact Dr. Alsamadi for the full paid version.
• Dr. Alsamadi continuously updates this resource guide that includes crisis and warm lines, support/peer spaces, and coping skills.
• Dr. Alsamadi's Psychology Today profile and practice website.

Additional Resources:

• Therapy Access Project
• Inclusive Therapists Directory

Connect with Dr. Alsamadi:
dr.nadia@beyondthebinarypsych.com
https://www.linkedin.com/in/nadiaalsamadi1/

Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice.


Connect with Dr. Margo Jacquot:

Website: thejunipercenter.com
Instagram: @thejunipercenter
Facebook: The Juniper Center

Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice.

thejunipercenter.com

Connect with Dr. Margo Jacquot:

• Website: thejunipercenter.com
• Instagram: @thejunipercenter
• Facebook: The Juniper Center