If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleWant to know how to make your med spa website your #1 sales rep? In this episode of Med Spa Success Strategies, we’re breaking down exactly how to turn your treatment pages into conversion machines that win more patients.Most med spa websites look great but function like digital brochures. If your site isn’t convincing patients to book with you over the competition, you’re leaving money on the table.We cover…✅ Why your med spa website should act like your best sales rep (not just an online brochure)✅ The critical elements every treatment page needs to convert visitors into booked consults✅ How to highlight trust, safety, credentials, and patient experience to stand out✅ Using video, audio, and personality to build “know, like, and trust” instantly✅ Why transparent pricing helps you win high-value patients (even at premium rates)✅ Leveraging reviews, before & afters, and testimonials at scale to boost credibility✅ Subtle strategies to differentiate your med spa and make patients choose you✅ How showcasing provider philosophy and in-office experience builds patient confidenceIf you want to double your website conversions without increasing ad spend, this episode shows you the exact steps to transform your med spa website into your most powerful sales tool.Follow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: ⁠https://go.medspamagicmarketing.com/schedule⁠In this episode, Ricky Shockley sits down with Dr. Brent and Angela Baldasare of Your Practice Solutions (⁠https://www.yourpractice.solutions⁠/), married entrepreneurs who have spent over 30 years building, scaling, and successfully exiting med spa and wellness businesses—all while raising a family and keeping their marriage thriving.Far from stumbling into success, Brent and Angela became lifelong students of communication, mindset, human behavior, and business systems. They transformed their lessons into the Power Couple Protocol, a framework designed to help entrepreneurial couples grow thriving practices without burning out or breaking their relationship.In this episode, we cover:✅ What it’s really like running a med spa with your spouse✅ Guardrails that protect both your marriage and your business✅ How to handle disagreements without derailing the practice✅ Scaling, selling, and starting the next chapter after private equity✅ Why clarity, structure, and communication are non-negotiables for couples in business✅ Lessons from 33 years of marriage and multiple successful businessesThis episode is packed with practical insights and hard-earned wisdom for married med spa owners and entrepreneurial couples who want to grow, scale, and succeed—without sacrificing their relationship along the way.About Dr. Brent and Angela Baldasare (⁠https://www.yourpractice.solutions/⁠)Brent and Angela are the creators of the Power Couple Protocol, a consulting and coaching framework designed for couples in business together. After scaling and selling their own aesthetics and wellness center to private equity, they now dedicate their time to helping other couples create thriving practices and marriages through their company Your Practice Solutions.Books/Podcasts Mentioned:- Affair-Proof Your Marriage: ⁠https://www.amazon.com/Affair-Proof-Your-Marriage-Understanding-Preventing/dp/0060929189⁠- A Return to Love: ⁠https://www.amazon.com/Return-Love-Reflections-Principles-Miracles/dp/0060927488⁠- The Power of Vulnerability: ⁠https://www.ted.com/talks/brene_brown_the_power_of_vulnerability⁠Recourses from Dr. Brent and Angela:https://www.yourpractice.solutions/Follow us on social media: ⁠https://www.instagram.com/medspamagicmarketing/⁠⁠https://www.linkedin.com/company/med-spa-magic-marketing/⁠⁠https://www.facebook.com/MedSpaMagicMarketing/⁠⁠https://www.tiktok.com/@medspamagicmarketing⁠ #MedSpaPodcast #MedSpaMarketing #MedSpaTips #MedSpaOwner #SmallBusinessGrowth #CouplesInBusiness #MarriedEntrepreneurs #MarriageAndBusiness

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIn this episode, Ricky Shockley sits down with Jon Mest, CEO of Just Reach Out and ChatRank (https://chatrank.ai/), to explore how med spas can stay visible and recommended in the age of AI search. From Wall Street data analyst to digital PR and AI ranking expert, Jon shares actionable insights for med spa owners navigating the shift toward AI-powered search tools like ChatGPT, Gemini, and Google Answers.In this episode, we cover:✅ How AI search is changing the way customers find med spas✅ Practical strategies to ensure your med spa is recommended by AI tools✅ Understanding your med spa’s visibility and rankings in AI chat models✅ Leveraging digital PR to earn press and backlinks that boost your search presence✅ Insights from Jon’s journey: building data products for Fortune 100 brands and founding multiple companies✅ How to combine technical know-how with human-centered marketing to grow your businessThis episode is packed with actionable advice for med spa and aesthetics practice owners looking to improve visibility, attract more clients, and stay ahead in the rapidly evolving AI search landscape.About Jon Mest of ChatRank (https://chatrank.ai/)Jon is a data scientist by training, a salesperson by accident, and loves working with customers more than any other part of his job. He's a highly technical person that can also speak to other humans, a trait that has helped him a ton in his career. Jon has worked as an analyst on Wall Street, built data products for Fortune 100 brands, and helped found multiple companies. Today, Jon is the CEO of Just Reach Out and CEO of ChatRank. Just Reach Out is a digital PR software that enables businesses to pitch the media (think traditional news, blogs, podcasts, and more) and try to earn press and ultimately backlinks for their sites. ChatRank is a tool that helps customers understand their visibility and rank in the AI chat models such as ChatGPT and Google AI AnswersRecourses from Jon: https://justreachout.io/https://chatrank.ai/https://www.linkedin.com/in/jonathanmest/Follow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing