『Max H. Bazerman, "Negotiation: The Game Has Changed" (Princeton UP, 2025)』のカバーアート

Max H. Bazerman, "Negotiation: The Game Has Changed" (Princeton UP, 2025)

Max H. Bazerman, "Negotiation: The Game Has Changed" (Princeton UP, 2025)

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The world has changed dramatically in just the past few years and so has negotiation. Traditional negotiating tactics, while still effective, need to be tailored to vastly different situations and circumstances. In Negotiation: The Game Has Changed (Princeton University Press, 2025), Harvard Business School professor Max H. Bazerman, a legendary pioneer in the field of negotiation, shows how to negotiate effectively today by adapting proven negotiation principles and strategies to challenging new contexts. Negotiation is a fundamentally new way of thinking about the importance of context in negotiation. 
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