IN THIS EPISODE…

Sustaining a publication brand in our fast-paced, short-form-obsessed media world takes more than just quality content—it demands authenticity and thoughtful adaptability. So, how do creative leaders in the industry stay true to their mission among new technologies and evolving audience needs?

In this episode of Matters of Creative, hosts Bobbie and Matt welcome Josh Dunn, founder and CEO of Premier Media Group, to share his journey as the entrepreneur behind some of the Pacific Northwest’s most beloved publications. Josh discusses the “creative DNA” that drives his company, the importance of human-generated storytelling, and how he’s leaning into slowing down. Listeners will hear about PMG’s evolving AI policy, fostering creativity in a remote work culture, and the importance of authentic connections and high-value experiences.

ABOUT OUR GUEST:

Josh Dunn is the founder and CEO of Premier Media Group, the creative leadership behind the

building of regional and national media brands like 425 Magazine, South Sound Magazine,

Northwest Travel + Life, South Sound Business, and the new Southwest Travel + Life.

Passionate about building creative media brands within the niches. Since the opening of his business in the week of September 11, 2001, Dunn and his team have been supporting more than 250,000 loyal readers monthly. He excels in building trust in creative marketing, identifying key niches, and helping others succeed with a mission to be a “Breath of Fresh Air” in media.

Dunn has an impressive history of working hard for his team and his community as he serves on

the board for AWB, the University of Washington Milgard School of Business Council. Premier

Media Group has been named a Top Company to work for several times. He is also the founder

of TEDx Tacoma. Dunn has been featured on numerous podcasts and TV shows, like Evening

Magazine, Q13Morning News, KBTC, and HGTV. Additionally, he is a recipient of “40 Under

Forty,” and was named as one of Pierce College’s “Distinguished Alumni.” His persistence,

optimism, and a strong moral compass are guiding influences in his personal and business life.

IN THIS EPISODE…

Nonprofit marketers can transform communities by blending transparent storytelling with compassion. But how can organizations effectively tell their stories while meeting urgent operational needs?

In today's episode of Matters of Creative, host Jenny interviews Lauren Green, Director of Marketing and Communications at the Humane Society for Tacoma and Pierce County. Lauren shares her journey from entertainment marketing to animal welfare, and discusses how strategic storytelling and community engagement can save animal lives and create meaningful connections.

From her early volunteer work with a cat rescue to leading marketing efforts for a major animal shelter, Lauren demonstrates how passion can drive professional transformation. She discusses the significance of departmental collaboration in nonprofits, the power of volunteer support, and the critical importance of transparent, authentic communication in building community trust.

ABOUT OUR GUEST:

Having previously led the Pacific Region’s marketing efforts for Best Friends Animal Society, Lauren brings over a decade of animal welfare marketing experience to her position as Humane Society for Tacoma & Pierce County’s Director of Marketing and Communications. During her time there, she secured high-profile collaborations with celebrities, influencers, and brands, including the Los Angeles Dodgers, and garnered media placements in outlets like People Magazine. She also served as a mentor to multiple Los Angeles County municipal shelters, helping them improve their marketing and social media strategies to increase positive outcomes for animals with extended stays.

Before her animal welfare career, Lauren worked in the entertainment industry for companies such as NBC Universal and TMZ.

LEARN MORE ABOUT LAUREN GREEN:

https://www.linkedin.com/in/greenlaurenl/

IN THIS EPISODE…

Quantum computing marks a major technological shift in how we process information and solve complex problems. But, with AI and computing advancements rapidly rolling out, how should marketers and business professionals prepare and respond to these changes?

In today's episode of Matters of Creative, host KB welcomes Sierra Clouse from Barclo Venture Studios as they dive into the world of quantum computing. Sierra breaks down quantum computing, discusses the future tech landscape, and highlights why marketers should care about these computing changes.

ABOUT OUR GUEST:

As Managing Partner at Barclo Venture Studios, Sierra leads the strategic direction and operational execution of a venture studio purpose-built for the next era of computing. The team at Barclo specializes in launching and scaling deep tech startups at the intersection of quantum technologies, advanced computing, and AI-native infrastructure.

Sierra’s role spans founder-level involvement across portfolio companies, capital strategy, and ecosystem development—bringing together top-tier researchers, operators, and capital partners to de-risk breakthrough innovation and accelerate commercialization. She works hands-on with technical founders from day zero, helping shape product-market fit, go-to-market execution, and scalable company architecture.

LEARN MORE ABOUT SIERRA CLOUSE:

https://www.linkedin.com/in/sierraclouse/