What does it take to build a timeless brand that still feels deeply personal?

In this episode, Christina Panos, Chief Marketing Officer of The Corcoran Group, joins Anastasiia to share how she’s spent over 20 years shaping one of the most emotionally resonant brands in real estate.

From redefining Corcoran’s identity after Barbara Corcoran’s departure to leading a 65-person creative team, Christina shares what it means to build a human-first brand in a data-driven world. She opens up about the power of storytelling, the role of emotion in marketing, and how automation and AI are helping her team create more space for meaningful work.

Christina also gets candid about balancing motherhood and leadership in New York City — and how her definition of success has evolved through each season of her life.

✔️ How Christina transitioned from journalism to advertising — and what drew her to brand storytelling

✔️ The philosophy behind Corcoran’s “Live Who You Are” campaign and why emotion is the most powerful marketing strategy

✔️ Why building team culture starts with joy, trust, and open communication

✔️ How Corcoran uses marketing automation to free up agents for human connection

✔️ Christina’s honest perspective on motherhood, leadership, and redefining success

✔️ The one thing AI will never replace — human creativity

• Linkedin

• Instagram

• Website

Connect with Anastasiia:

• Weekly newsletter for women in marketing: Subscribe here

• Instagram @anastasiia_mann & LinkedIn

• Website: www.marketingyourwaypodcast.com

Join the Marketing Your Way Community

AI and automation are changing marketing faster than ever — but you don’t have to figure it out alone. That’s why I created the Marketing Your Way Community on Slack: a free space where women in marketing can share AI tools, swap automation workflows, and run ideas past each other.

Whether you’re leading a corporate team, running an agency, or freelancing on your own, you’ll find support, inspiration, and real-world examples you can put into action right away.

It’s free, it’s collaborative, and it’s built to help you work smarter, not harder. Join us here: www.marketingyourwaypodcast.com/community

Thank you to our affiliate partners:

This episode is brought to you in partnership with two of my favorite tools for building and managing a marketing business:

✔️ AI Playbook - my favorite community for learning how to actually use AI to simplify your business and gain back 5 to 10 hours a week by automating your workflows. It’s hands-down the best resource I’ve found for marketers and entrepreneurs who want to leverage tools like ChatGPT, Claude, Relay, and more — without needing a tech degree.

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Don’t miss what’s next — hit follow, leave a quick review, and share this episode with a fellow marketer who’s quietly dreaming of what’s next.

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What happens when your side hustle starts as a class project… and slowly grows into a full-fledged marketing agency?

In this episode, I’m joined by Vanessa Suarez, the founder and Chief Marketing Officer of VCD Marketing — a boutique agency that gives service-based businesses the strategy, structure, and support of an in-house marketing team (without the overhead).

Vanessa didn’t plan on becoming a business owner. She spent years in fundraising, studied graphic design, and was building her career in higher education when a professor saw her potential and encouraged her to form an LLC. From there, one small project led to another — until the “side hustle” became a calling.

In our conversation, we talk about:

✔️The emotional moment she decided to leave her full-time job

✔️Why strategy should always come before execution

✔️Signs a business is ready to invest in marketing

✔️The biggest mistake early-stage entrepreneurs make

✔️Building a lean freelance team that supports real growth

✔️Why your personal brand still matters — even in a referral-based business

Vanessa’s perspective is grounded, thoughtful, and full of permission to build your business in a way that works for you. Whether you’re starting your journey or scaling your services, this episode is your reminder: you don’t have to have it all figured out to begin.

• Linkedin

• Instagram

• Website

Connect with Anastasiia:

• Weekly newsletter for women in marketing: Subscribe here

• Instagram @anastasiia_mann & LinkedIn

• Website: www.marketingyourwaypodcast.com

Join the Marketing Your Way Community

AI and automation are changing marketing faster than ever — but you don’t have to figure it out alone. That’s why I created the Marketing Your Way Community on Slack: a free space where women in marketing can share AI tools, swap automation workflows, and run ideas past each other.

Whether you’re leading a corporate team, running an agency, or freelancing on your own, you’ll find support, inspiration, and real-world examples you can put into action right away.

It’s free, it’s collaborative, and it’s built to help you work smarter, not harder. Join us here: www.marketingyourwaypodcast.com/community

Thank you to our affiliate partners:

This episode is brought to you in partnership with two of my favorite tools for building and managing a marketing business:

✔️ AI Playbook - my favorite community for learning how to actually use AI to simplify your business and gain back 5 to 10 hours a week by automating your workflows. It’s hands-down the best resource I’ve found for marketers and entrepreneurs who want to leverage tools like ChatGPT, Claude, Relay, and more — without needing a tech degree.

Subscribe & Review

Don’t miss what’s next — hit follow, leave a quick review, and share this episode with a fellow marketer who’s quietly dreaming of what’s next.

Episode Website

What does it really take to rise fast in your career — to step into leadership earlier than expected and do it with confidence, grace, and heart?

In this episode, Anastasiia sits down with Addison Cursey, Chief Marketing Officer at the Winter Park Chamber of Commerce, to talk about what it means to grow quickly in leadership and build influence without losing your authenticity.

Addison shares how she blended creativity and strategy to become a leader early in her career — and what she’s learned about dependability, trust, and showing up fully in every role. She opens up about navigating imposter syndrome, learning to delegate, and building credibility with a multigenerational team.

You’ll also hear Addison’s take on:

✔️ The difference between mentors and sponsors (and why you need both)

✔️ How to manage people who are older or more experienced than you

✔️ Why you should lead before you have the title

✔️ How storytelling can strengthen both your marketing and your leadership

✔️ The importance of rest rituals to prevent burnout

It’s an inspiring, down-to-earth conversation about rising fast, leading with confidence, and staying grounded along the way.

✔️LinkedIn: Addison Cursey

✔️ Winter Park Chamber YouTube Channel

Connect with Anastasiia:

• Weekly newsletter for women in marketing: Subscribe here

• Instagram @anastasiia_mann & LinkedIn

• Website: www.marketingyourwaypodcast.com

Join the Marketing Your Way Community

AI and automation are changing marketing faster than ever — but you don’t have to figure it out alone. That’s why I created the Marketing Your Way Community on Slack: a free space where women in marketing can share AI tools, swap automation workflows, and run ideas past each other.

Whether you’re leading a corporate team, running an agency, or freelancing on your own, you’ll find support, inspiration, and real-world examples you can put into action right away.

It’s free, it’s collaborative, and it’s built to help you work smarter, not harder. Join us here: www.marketingyourwaypodcast.com/community

Thank you to our affiliate partners:

This episode is brought to you in partnership with two of my favorite tools for building and managing a marketing business:

✔️ Full Focus Planner — the only paper planner that’s ever helped me actually feel more in control of my time. Created by productivity expert Michael Hyatt, this planner is designed to help you set clear goals, stay focused on what matters most, and finally break free from the never-ending to-do list cycle.

✔️ Airtable — My go-to tool for organizing client projects, content calendars, and podcast production. If spreadsheets and Dropbox had a baby, it would be Airtable.

Subscribe & Review

Don’t miss what’s next — hit follow, leave a quick review, and share this episode with a fellow marketer who’s quietly dreaming of what’s next.

Episode Website

After years in high-pressure agency roles, working in male-dominated industries and managing multimillion-dollar ad budgets, Kim Wright reached a breaking point. She knew the burnout wasn’t sustainable — and she knew she wanted more control, more integrity, and more freedom in her work.

Today, she’s the founder of Big Pecan PPC, a boutique Google Ads agency where she helps clients across the U.S. and internationally — all from her home in Texas (complete with a few cows on her ranch).

In this candid conversation, Kim shares how she overcame self-doubt, found her voice, and built a business around her values. If you’ve ever questioned whether you’re “qualified enough” to go out on your own, this episode is for you.

1️⃣ How Kim navigated burnout and a toxic work culture in the automotive space

2️⃣ The mentors who helped her rebuild her confidence

3️⃣ Her decision to leave a director-level agency role and go freelance

4️⃣ Why boundaries and mutual respect are now non-negotiable in her business

5️⃣ The mindset shift that helped her finally believe she was ready

6️⃣ Her take on the future of Google Ads, AI search updates, and PPC trends

• LinkedIn: Kimberly Wright

• Email: kim@bigpecanppc.com

Connect with Anastasiia:

• Weekly newsletter for women in marketing: Subscribe here

• Instagram @anastasiia_mann & LinkedIn

• Website: www.marketingyourwaypodcast.com

Join the Marketing Your Way Community

AI and automation are changing marketing faster than ever — but you don’t have to figure it out alone. That’s why I created the Marketing Your Way Community on Slack: a free space where women in marketing can share AI tools, swap automation workflows, and run ideas past each other.

Whether you’re leading a corporate team, running an agency, or freelancing on your own, you’ll find support, inspiration, and real-world examples you can put into action right away.

It’s free, it’s collaborative, and it’s built to help you work smarter, not harder. Join us here: www.marketingyourwaypodcast.com/community

Thank you to our affiliate partners:

This episode is brought to you in partnership with two of my favorite tools for building and managing a marketing business:

Squarespace — The all-in-one platform I recommend for building your first business website. Easy to customize, beautifully designed, and no coding required.

Airtable — My go-to tool for organizing client projects, content calendars, and podcast production. If spreadsheets and Dropbox had a baby, it would be Airtable.

Subscribe & Review

Don’t miss what’s next — hit follow, leave a quick review, and share this episode with a fellow marketer who’s quietly dreaming of what’s next.

Episode Website

What does it really mean to build a career that blends purpose, performance, and personal truth?

In this episode of the Marketing Your Way Podcast, I sit down with Dana Bontemps, award-winning marketing leader and Chief Marketing Officer at The League. Dana has spent more than 20 years creating campaigns rooted in culture and impact, with leadership roles at VaynerMedia, Starcom/MediaVest, and as Head of Integrated Marketing at OWN: The Oprah Winfrey Network. Her work has earned Anthem, Effie, and even Daytime Emmy Awards — proof that storytelling can be both human and results-driven.

Dana opens up about:

1️⃣ Why your lived experience is your greatest edge in an automated world

2️⃣ What it’s really like to step into the Oprah Winfrey Network and work alongside Oprah’s team

3️⃣ How she redefined success after leaving NYC and moving into the nonprofit space

4️⃣ The role of curiosity and kindness in leadership — and how they fuel creativity

5️⃣ What it takes to drive social change in today’s overstimulated content environment

Whether you’re in corporate marketing, dreaming about your next chapter, or already building something of your own, Dana’s perspective is a powerful reminder that success doesn’t have to be linear — and that the very things that make you different are what make you valuable.

Connect with Dana:

• LinkedIn

• Instagram

Connect with Anastasiia:

• Weekly newsletter for women in marketing: Subscribe here

• Instagram @anastasiia_mann & LinkedIn

• Website: www.marketingyourwaypodcast.com

Join the Marketing Your Way Community

AI and automation are changing marketing faster than ever — but you don’t have to figure it out alone. That’s why I created the Marketing Your Way Community on Slack: a free space where women in marketing can share AI tools, swap automation workflows, and run ideas past each other.

Whether you’re leading a corporate team, running an agency, or freelancing on your own, you’ll find support, inspiration, and real-world examples you can put into action right away.

It’s free, it’s collaborative, and it’s built to help you work smarter, not harder. Join us here: www.marketingyourwaypodcast.com/community

Thank you to our affiliate partners:

✔️ Make.com lets you connect the apps you already use — like Gmail, Airtable, Slack, or Canva — and build automations that run on autopilot. Think: new client signs a contract, and instantly their info gets added to your CRM, a welcome email goes out, and a Slack notification pings your team — all without you lifting a finger.

Subscribe & Review

Don’t miss what’s next — hit follow, leave a quick review, and share this episode with a fellow marketer who’s quietly dreaming of what’s next. Episode Website

Marketing today feels heavier than ever — more platforms to post on, more reports to deliver, more pressure to perform. But here’s the good news: AI and automations can take the overwhelm off your plate and free you up to focus on the work that actually moves the needle.

In this solo episode, I share how AI and automation can streamline marketing at every level — whether you’re leading a corporate department, running an agency, or freelancing on your own. From onboarding team members to reporting dashboards, content repurposing to client onboarding flows, you’ll walk away with practical ideas you can start implementing right away.

Here’s what you’ll hear in this episode:

✔️ A personal story about how automation saved my agency 10–15 hours each month on social media scheduling.

✔️ The big shift happening in marketing and why “working harder” isn’t sustainable anymore.

✔️ How corporate marketing leaders can use AI for onboarding, internal Q&A, meeting notes, and reporting.

✔️ Ways agencies can leverage automations for client onboarding, content planning, repurposing, and reporting.

✔️ How freelancers can set up automations to handle lead capture, proposals, invoicing, and content scheduling.

✔️ The mindset shift: why automation doesn’t take away your creativity — it gives it back to you.

✔️ Practical first steps to start automating without overwhelm.

Let’s Connect:

✔️ Weekly newsletter for women in marketing: Subscribe here

✔️ Instagram: @anastasiia_mann & LinkedIn

✔️ Website: www.marketingyourwaypodcast.com

Join the Marketing Your Way Community

AI and automation are changing marketing faster than ever — but you don’t have to figure it out alone. That’s why I created the Marketing Your Way Community on Slack: a free space where women in marketing can share AI tools, swap automation workflows, and run ideas past each other.

Whether you’re leading a corporate team, running an agency, or freelancing on your own, you’ll find support, inspiration, and real-world examples you can put into action right away.

It’s free, it’s collaborative, and it’s built to help you work smarter, not harder. Join us here: www.marketingyourwaypodcast.com/community

Thank you to our affiliate partners:

✔️ Make.com lets you connect the apps you already use — like Gmail, Airtable, Slack, or Canva — and build automations that run on autopilot. Think: new client signs a contract, and instantly their info gets added to your CRM, a welcome email goes out, and a Slack notification pings your team — all without you lifting a finger.

Subscribe & Review

Don’t miss what’s next — hit follow, leave a quick review, and share this episode with a fellow marketer who’s quietly dreaming of what’s next. Episode Website

What happens when the career you built — with all the right titles, all the right brands, and all the external success — no longer fits?

In this powerful episode, I’m joined by Roisin Branch, former Chief Marketing Officer at Fountain Life (founded by Tony Robbins and Peter Diamandis), who spent 20+ years leading marketing for iconic brands like Equinox, SoulCycle, and BLADE. She jokes that her LinkedIn reads like a Tinder profile for marketers — but in 2021, a near-fatal accident forced her to reevaluate everything.

We talk about:

• The signs of misalignment that high-achieving women often ignore

• Why fear, perfectionism, and “success on paper” can keep you stuck

• The moment she realized she was building other people’s dreams — not her own

• How to reconnect with your intuition and purpose (including a powerful visualization exercise you can try today)

• What to do if you feel like you’re meant for more… but aren’t sure what comes next

This one is for the woman quietly wondering, “Is this really it?” The fog might be thick — but clarity comes through momentum. Let’s dive in.

Mentions in This Episode:

• The Big Leap by Gay Hendricks

• Aspire with Emma Grede Podcast

• The Diary of a CEO Podcast with Steven Bartlett

Connect with Roisin:

• LinkedIn

• Instagram

• YouTube

Connect with Anastasiia:

• Weekly newsletter for women in marketing: Subscribe here

• Instagram: @anastasiia_mann & LinkedIn

• Website: www.marketingyourwaypodcast.com

Thank you to our affiliate partners:

✔️ The AI Playbook - my favorite resource for learning how to actually use AI tools like ChatGPT, Claude, and Relay to simplify your business and 5-10 hours every week.

✔️ Full Focus Planner — the only paper planner that’s ever helped me actually feel more in control of my time. Created by productivity expert Michael Hyatt, this planner is designed to help you set clear goals, stay focused on what matters most, and finally break free from the never-ending to-do list cycle.

Don’t miss what’s next — hit follow, leave a quick review, and share this episode with a fellow marketer who’s quietly dreaming of what’s next. Episode Website

What if your work spoke so loudly… you never needed a resume again?

In this episode of Marketing Your Way, I’m joined by Lindsey McFadden, Chief Marketing Officer at Stretch Zone, one of the fastest-growing wellness franchises in the U.S. with over 400 locations and zero closures. Lindsey’s journey from agency life to CMO is filled with powerful lessons on leadership, relationship-building, and redefining work-life balance as a high-performing marketing executive and mom of two.

We talk about:

· The shift from consultant to in-house CMO

· Why “doing what you say you’re going to do” is an underrated career strategy

· Leading an all-female marketing team in a male-dominated industry

· The myth of work-life balance and what it actually looks like in practice

· Why Stretch Zone focuses on human connection and “interact before you transact”

Whether you’re dreaming of the CMO seat or carving your own path as a creative leader, this conversation will leave you feeling empowered to own your value and trust the work.

• LinkedIn

• Stretch Zone Website

Let’s Connect:

✔️ Weekly newsletter for women in marketing: Subscribe here

✔️ Instagram: @anastasiia_mann & LinkedIn

✔️ Website: www.marketingyourwaypodcast.com

Thank you to our affiliate partners:

✔️ Relay.ai helps you automate the back-and-forth — the approvals, reminders, follow-ups — so you can actually focus on marketing, not chasing updates or sorting through email threads.

✔️ Full Focus Planner — the only paper planner that’s ever helped me actually feel more in control of my time. Created by productivity expert Michael Hyatt, this planner is designed to help you set clear goals, stay focused on what matters most, and finally break free from the never-ending to-do list cycle.

✔️Squarespace — the all-in-one platform I recommend to every marketer ready to launch their business and finally build a website they’re proud to share.

Subscribe & Review

Don’t miss what’s next — hit follow, leave a quick review, and share this episode with a fellow marketer who’s quietly dreaming of what’s next. Episode Website