Recorded live at SocialNext: Ottawa 2026, Anouk Bertner, Executive Director of Future of Good, sits down to explore what it really means to tell stories that matter and why the nonprofit and social impact sector deserves better media coverage than it gets.

Future of Good is Canada's only media publication dedicated exclusively to the social impact space, covering the sector through written journalism, live journalism, and data products including their Changemaker Wellbeing Index, a national survey of 1,100 Canadians tracking how people working in social impact are really doing.

Anouk breaks down the three types of media content nonprofits should understand, how to craft a pitch that gets a journalist to call you back, why coalition building matters more than individual asks to government, and what media literacy looks like in an age of AI slop and news avoidance.

Because if changemakers don't tell their own stories, someone else will. Or no one will.

Thanks to our Editors, Producers, and Guest Host from Phantom Productions and WebMarketers.

This episode was recorded live at the Ottawa Conference and Events Centre during SocialNext: Ottawa 2026, Canada's leading conference dedicated to nonprofit and public sector marketers.

Recorded live at SocialPacific 2025 in North Vancouver, Tom Elson, Employer Success Manager at Riipen, joins guest host Rachel Thexton to explore how work-based learning is closing the gap between graduation and meaningful employment.

Riipen connects students, educators, and employers through real-world project work, giving students hands-on experience while giving organizations access to fresh talent and ideas, often with government-funded subsidies covering up to 50% of student stipends.

Tom breaks down how Riipen works, what employers are actually looking for in junior talent, and why their new Future Path program might be the most flexible student engagement tool available to Canadian organizations right now.

Because the talent gap is real — and the solution might already be in a classroom near you.

Recorded live at SocialPacific 2025 in North Vancouver, Nihal Mandanna, Director of Growth at Cyber Impact, joins guest host Rachel Thexton to explore what it really means to build trust through email marketing.

Cyber Impact is a Canadian email marketing platform built around data sovereignty, security, and compliance — storing all client data on Canadian soil and helping organizations stay compliant, deliverable, and genuinely connected to their audiences.

Nihal unpacks why the best email strategies focus on relationship-building over reach, how hyper-personalization is reshaping lifecycle marketing across industries, and why choosing a Canadian platform is about more than convenience — it's about who holds the keys to your data.

Because whether you're a scrappy startup or a government agency, email is still one of the last permission-based channels where trust is earned, not assumed.

Produced by TAKT.