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Marketing Foundations for Your Home Service Business’s Growth

Marketing Foundations for Your Home Service Business’s Growth

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In this episode of THE Home Service Hot Seat, hosts Michael Grigery and Jonathan Maynard break down the fundamentals of marketing for home service businesses, from launching a new business to scaling an established one. They discuss the importance of brand awareness, lead generation strategies, and how to maximize customer lifetime value. Michael and Jonathan also dive into low-cost, high-impact marketing tactics, including leveraging referrals, optimizing digital ads, and using direct mail for strategic outreach. Whether you're just starting or looking to fine-tune your marketing approach, this episode is packed with actionable insights to help you stand out in a crowded market.

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