In this episode of Training That Works, Rustin Schroeder talks with Lemar Ortiz about why most corporate training fails and what leaders must do differently if they actually want behavior change.

Lemar pulls back the curtain on what he learned teaching middle school and why those same principles outperform most sales enablement programs today. He explains why information transfer is not training, why 10 percent of learning happens in the session itself, and why forcing participation is not optional if you want results. From calling on reps with cameras off to building sessions around behavioral outcomes instead of slide decks, he shares the exact mindset shift that separates effective trainers from time-wasters.

They also dive into the 70-20-10 learning principle, how AI tools can accelerate enablement but not replace strong facilitation, and why trainers must stop treating adults like employees and start treating them like students. If you lead a sales team, run enablement, or want your training to actually change performance, this conversation will challenge the way you think about learning and development.

This episode is a must-listen for sales leaders, enablement professionals, and business executives who are serious about building high-performing teams through effective training and measurable behavior change.

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