Want to boost your business’s reach and impact in Canada? This episode takes a deep dive into the most effective advertising and marketing platforms—everything from organic SEO and paid search to social media, email newsletters, and online directories. We explore how to choose platforms like Facebook, Instagram, Google Ads, LinkedIn, and Pinterest depending on your audience, budget, and goals. Based on insights from the Ontario Business Central Inc. blog, you’ll get actionable guidance to make your advertising dollars count and grow your business intentionally.

🎧 Connect with Ontario Business Central
Start or grow your business with support you can trust. Visit us anytime at ontariobusinesscentral.ca

📞 Call us at 416‑599‑9009 or 1‑800‑280‑1913
📝 Explore more tips and tools on our blog: blog.ontariobusinesscentral.ca

When it comes to protecting your brand, one size does not fit all. In this episode, we break down the key differences between trademark and copyright protections in Canada—what each covers, when you need one or both, and what steps you should take to safeguard your business assets. From logo rights and slogans to original content and creative works, we’ll help you decide how to build an IP strategy that fits your business. Drawing on insights from Ontario Business Central’s guide, you’ll walk away with clear next steps for protecting your brand and creativity.

🎧 Connect with Ontario Business Central
Start or grow your business with support you can trust. Visit us anytime at ontariobusinesscentral.ca

📞 Call us at 416‑599‑9009 or 1‑800‑280‑1913
📝 Explore more tips and tools on our blog: blog.ontariobusinesscentral.ca

Your brand is more than a name—it’s your identity, your reputation, and your most valuable asset. In this episode, we walk you through the process of registering a trademark in Canada: what counts as a trademark, why it matters, how to search existing marks, apply through the Canadian Intellectual Property Office (CIPO), and avoid common obstacles. Based on the step‑by‑step guide from Ontario Business Central, this conversation gives business owners and entrepreneurs the clarity to protect their name, logo or slogan and build stronger legal safeguards for the future.

🎧 Connect with Ontario Business Central
Start or grow your business with support you can trust. Visit us anytime at ontariobusinesscentral.ca

📞 Call us at 416‑599‑9009 or 1‑800‑280‑1913
📝 Explore more tips and tools on our blog: blog.ontariobusinesscentral.ca