Lola Offenback, MM+M’s editorial fellow, is finishing her second summer working with us.

To quote Herman’s Hermits: “Second verse, same as the first.”

Lola has once again exceeded our expectations with her versatility and resourcefulness as a reporter. She returned to MM+M just before Cannes and helped us manage the wave of news coming out of the French Riviera.

From there, she took on deeper reporting assignments exploring women’s health trends, medical marketing internship programs and allergy-focused ad campaigns.

She also got to cover some in-person activations around New York and hosted a two-part episode of the podcast about health brands advertising during the FIFA World Cup ahead of the final match.

We’re thrilled to have one more sit-down conversation with Lola to discuss how the eight-week internship went, what she made of her second year covering the medical marketing industry and what comes next for her career.

For our Trends segment, we’re talking about the proposed changes to the vaccine schedule and the policy messaging from Trump administration health officials that is untethered from the medical establishment.

Check us out at: mmm-online.com

Follow us:

YouTube: @MMM-online

TikTok: @MMMnews

Instagram: @MMMnewsonline

Twitter/X: @MMMnews

LinkedIn: MM+M

To read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

Music: “Deep Reflection” by DP and Triple Scoop Music.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.