エピソード

  • EP 610- Baby Formula Victory with Jake Plattenberger
    2025/05/14
    This groundbreaking litigation about defective baby formula causing catastrophic necrotizing enterocolitis in premature newborns pits marketing against medicine. Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    34 分
  • To buy or not to buy? For Cleary Gottlieb, acquiring an AI company was a no-brainer
    2025/05/14
    Law firms acquire or merge with one another all the time. But when it comes to technology companies, firms usually keep it in-house or enter into a partnership with an outside vendor. They rarely go ahead and just buy a tech company. So when Cleary Gottlieb Steen & Hamilton announced in March that it had acquired artificial intelligence products developers Springbok AI, it made headlines. Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    39 分
  • #559: The Imitation Trap: Lessons from 15 Years of Top Law Firm Websites , with Conroy Creative Counsel (Sponsored)
    2025/05/13
    In this conversation, Karin Conroy, a legal marketing strategist, discusses the evolution of law firm websites and the importance of unique branding in legal marketing. She emphasizes the pitfalls of copying competitors and the need for firms to develop their own unique selling propositions. The discussion also touches on the significance of being first to market and avoiding shortcuts in marketing strategies. Karin provides insights into how firms can differentiate themselves and succeed in a competitive landscape. Links from the episode: www.conroycreativecounsel.com https://conroycreativecounsel.com/blw/ Chapters 00:00 Introduction to Legal Marketing and Website Contest 02:59 The Evolution of Law Firm Websites 06:01 The Pitfalls of Copying Competitors 08:54 The Importance of Unique Branding 12:05 Strategies for Being First to Market 14:52 Conclusion and Resources for Legal Marketing Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    18 分
  • When Private Businesses Partner for Pro Bono Good: Koch and Kansas
    2025/05/13
    Guests from a Kansas pro bono partnership discuss how private businesses and in-house attorneys can support legal aid initiatives in their communities on Talk Justice. In 2017, Koch was interested in making pro bono work an official part of the company, but learned that Kansas rules did not allow in-house attorneys who are licensed by outside states to provide local pro bono services. Koch worked with KLS to get the rule changed, demonstrating that the demand for free legal help greatly exceeded the supply of legal aid lawyers. Ever since, Koch attorneys have engaged in an ongoing partnership with KLS to provide pro bono expungement and driver’s license restoration clinics. Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    26 分
  • Community Table: The Five Commandments of Law Firm Marketing
    2025/05/13
    In this episode’s discussions around the Community Table: Grappling with a marketing refresh? Start with understanding you are an experiment of one. Asking someone else what’s working for them is a doorway to blind alleys. There is nobody just like you, so explore all options, ask yourself what you want to get out of it. You can’t copy what someone else does. Learn and live “The Five Commandments of Marketing.” Have a call to action, know what you want to get back for the marketing spend, evaluate your results, learn from the outcome, and commit to the full process (don’t skip a step). Hiring a marketing agency is tricky. Manage the agency. Don’t let them take over. Hold them accountable with weekly meetings and reports. Make sure the agency has worked in your field and knows your market. Understand where your money is going, what amount of your spend buys marketing and what pays the agency. Mentioned in This Episode: Cliocon 2025 Seth Godin Legal Marketing Blog Seth Godin previous appearance on Legal Talk Network’s “New Solo” podcast, “What New Solos Can Learn From Han Solo” Ask us anything for the Community Table. Leave us a question online Join the next Community Table live. What’s on your mind? Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    32 分
  • A New Study on Lawyer Mental Health and Wellbeing
    2025/05/12
    After the ABA’s 2016 study of mental health and substance use disorders among lawyers, it became well known that lawyers face particular challenges concerning addiction and wellbeing and that there were often barriers to recovery. Now, nearly 10 years later, where do we stand? Molly Ranns welcomes Patrick Krill, a lawyer, counselor, and researcher, to learn about his current research which will follow up on the 2016 ABA study. They discuss aspects of wellbeing that have improved in recent years and later dig into the areas where trends show continued struggle throughout the profession. Learn more: What's New with Mental Health and Well-Being in the Legal Profession: Progress, But More Needs to Be Done Patrick Krill - Krill Strategies Patrick Krill is the founder of Krill Strategies, a behavioral health consulting firm exclusively for the legal profession. Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    31 分
  • Rethinking Legal Fees for a Modern, Value-Based Practice
    2025/05/09
    Modern law practice needs a modern billing approach. Learn tactics for the successful transition from hourly billing to flat and alternative fees with Scott Leigh of AltFee, the 2024 ABA Techshow Startup Alley winner. Mathew Kerbis talked with Scott at Techshow 2025 about the evolution of fee structures alongside technology advances and what lawyers should be thinking about to align their services with competitive pricing. They discuss how modernized fees can increase efficiency and profitability while offering transparent pricing for your clients. Scott Leigh is co-founder and CEO at AltFee. Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    35 分
  • SCOTUS & the Separation of Church and State
    2025/05/09
    The First Amendment of the U.S. Constitution reads ‘Congress shall make no law respecting an establishment of religion. In 1802, founding father Thomas Jefferson, wrote a letter to the Danbury, Connecticut Baptist Convention insisting that their legislature "make no law respecting an establishment of religion, or prohibiting the free exercise thereof," thus building a wall of separation between church and state. On April 30th, 2025, SCOTUS heard arguments in the consolidated cases of St. Isidore of Seville Catholic Virtual School v. Drummond and Oklahoma Statewide Charter School Board v. Drummond which could redefine the fine line between religion and government in public education. In this episode, Craig is joined by Frank Ravitch, professor of law & religion at Michigan State University's College of Law. Together, Craig and Professor Ravitch delve into the significant legal topic of SCOTUS and the separation of church and state. Their discussion encompasses the details of these cases, Chief Justice Roberts' prior involvement in similar matters, the complex question of whether faith-based schools should be part of the public charter system, the importance of safeguarding religious freedom, and the potential ramifications of this forthcoming landmark decision. Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    44 分