Launching a Global Brand at 65: Tricia Cusden Inspiring Story
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Launching a Global Brand at 65: Tricia Cusden Inspiring Story
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Tricia Cusden, a British entrepreneur, launched Look Fabulous Forever at 65, turning a personal frustration with the beauty industry's focus on anti-aging into an international brand. With a background in management consultancy, she used her business acumen to pinpoint a neglected market segment—older women in search of suitable makeup. By leveraging the power of YouTube and creating informative content, she not only expanded her reach globally but also educated women on how to apply makeup that complements post-menopausal skin. Today, her company thrives, offering solutions tailored specifically for mature skin, proving that aging can be a business advantage.
Website: http://www.lookfabulousforever.com/
Book: https://amzn.to/4fS9RWb
Website: www.Ridetoindependence.com YouTube.com/@ridetoindependencepodcast Instagram: https://www.instagram.com/trishnycfitness Facebook: https://www.facebook.com/trish.manzo