Nick strips away the fluff and shows you a practical local marketing rhythm that still works —without dancing on social media.

You’ll learn how to tune your Google Business Profile (GBP) and keep it alive with a weekly cadence that compounds results.

What we cover:

• Why GBP matters now: it’s where a huge number of local decisions begin—so keep it current.

• The weekly rhythm: post a short update, add at least five fresh photos, answer new Q&As, and ensure services/categories are complete. Consider a tracking phone number to see exactly what GBP generates.

Many firms see a lift in calls within a month.

• Make it visible: use a Monday check-in to review progress and tighten the standard if friction repeats.

• Mini case study: a three-team Surrey firm chose one local-marketing move, made it visible, and within four weeks saw the key number shift and hold.

• Numbers to watch: pick one leading and one lagging measure tied to local marketing/GBP presence; discuss for ten minutes each Monday and agree one move before Friday.

• Signals you’re on track: fewer surprises, quicker approvals, shorter meetings; the small behaviours repeat without reminders.

By the end you’ll have:

• A simple GBP upkeep routine that compounds week by week
• Clarity on which leading/lagging metrics to check on Mondays
• A repeatable one-hour batching method for a whole month of content

Top 3 Actions to Take Away:

1. Write one clear outcome for local marketing/GBP and post it where the team can see it.

2. Capture proof each week (post URL, number of new photos, answered Q&A, inbound calls) and review it in a 15-minute Monday check-in.

3. Remove one blocker by Friday (e.g., assign a photo owner, template your weekly post, set Q&A alerts) and bake the fix into your standard.

Downloads Mentioned:

• 30-Day Local Marketing Calendar - Click Here ... https://westessex.actioncoach.co.uk/free-checklists/

If you’d like my personal help — or want details of our “Thrive, Not Just Survive” 12-week business mastermind course — just email me at nickruddle@actioncoach.com

or visit: https://westessex.actioncoach.co.uk/thrive-mastermind/

Hosted on Acast. See acast.com/privacy for more information.

Nick turns strategy into execution with a simple ninety‑day plan. Choose one target per pillar and map moves across thirty, sixty, and ninety days for clarity and momentum.

Full Show Notes:

• Why clarity beats complexity in driving momentum.
• How to set measurable targets for cash, sales, operations and team pillars.
• Mini case study: a Surrey firm reduced rework and stress with visible 90‑day plans.

Top 3 Actions to Take Away:

• Write one clear outcome linked to cashflow and liquidity; post it visibly.
• Capture proof with one photo/number/sign‑off and review it in a 15‑minute Monday check‑in.
• Remove one blocker by Friday and bake the fix into your standard.

Downloads Mentioned:

• One‑Page Plan Template & 30/60/90 Planning Sheet - Click Here ... https://westessex.actioncoach.co.uk/free-checklists/

If you’d like my personal help — or want details of our “Thrive, Not Just Survive” 12-week business mastermind course — just email me at nickruddle@actioncoach.com

or visit: https://westessex.actioncoach.co.uk/thrive-mastermind/

Hosted on Acast. See acast.com/privacy for more information.

Nick helps you hunt for resilient niches in downturns. From maintenance contracts to eco‑services, learn how to find opportunities where money still flows and demand is reliable.

Full Show Notes:

• Why downturns shift demand rather than erase it.
• The resilient niches landscapers can pursue—maintenance, estates, aftercare, drainage, eco‑services.
• Mini case study: a Surrey firm used visibility and rhythm to win in a niche.

Top 3 Actions to Take Away;

• Write one clear outcome linked to demand generation and reactivation; post it visibly.
• Capture proof with one photo/number/sign‑off and review it in a 15‑minute Monday check‑in.
• Remove one blocker by Friday and bake the fix into your standard.

Downloads Mentioned:

• Opportunity Scorecard - Click Here ... https://westessex.actioncoach.co.uk/free-checklists/

If you’d like my personal help — or want details of our “Thrive, Not Just Survive” 12-week business mastermind course — just email me at nickruddle@actioncoach.com

or visit: https://westessex.actioncoach.co.uk/thrive-mastermind/

Hosted on Acast. See acast.com/privacy for more information.

Nick explains how to plug the quiet leaks that drain profit. Use three daily numbers—planned hours, actual hours, and rework—to give crews visibility and control before margin slips.

Full Show Notes:

• Why site productivity and daily rhythm matter most in tough conditions.
• The power of posting daily numbers and fixing drift the very next morning.
• Mini case study: a Surrey landscaper improved rework and calm with visible metrics.

Top 3 Actions to Take Away;

• Write one clear outcome linked to site productivity and daily rhythm; post it visibly.
• Capture proof with one photo/number/sign‑off and review it in a 15‑minute Monday check‑in.
• Remove one blocker by Friday and bake the fix into your standard.

Downloads Mentioned:

• Team Scorecard & Morning Meeting Sheet - Click Here ... https://westessex.actioncoach.co.uk/free-checklists/

If you’d like my personal help — or want details of our “Thrive, Not Just Survive” 12-week business mastermind course — just email me at nickruddle@actioncoach.com

or visit: https://westessex.actioncoach.co.uk/thrive-mastermind/

Hosted on Acast. See acast.com/privacy for more information.

Nick shows how to create demand on purpose with a fourteen‑day sprint. Warm past clients, revive lapsed quotes, and get high‑quality conversations back on your calendar.

Full Show Notes:

• Why demand generation is a lever you can pull weekly to stay resilient.
• How to shape low‑friction offers that fit leaner times—maintenance audits, fix lists, aftercare packages.
• Mini case study: a Surrey firm made demand moves visible and saw momentum within weeks.

Top 3 Actions to Take Away:

• Write one clear outcome linked to demand generation and reactivation; post it visibly.
• Capture proof with one photo/number/sign‑off and review it in a 15‑minute Monday check‑in.
• Remove one blocker by Friday and bake the fix into your standard.

Downloads Mentioned:

• 14‑Day Demand Sprint Planner - Click Here ... https://westessex.actioncoach.co.uk/free-checklists/

If you’d like my personal help — or want details of our “Thrive, Not Just Survive” 12-week business mastermind course — just email me at nickruddle@actioncoach.com

or visit: https://westessex.actioncoach.co.uk/thrive-mastermind/

Hosted on Acast. See acast.com/privacy for more information.

Nick tackles late payments with firm terms up front and a polite chasing rhythm. Learn how to set deposits, milestones, and clear consequences without damaging client relationships.

Full Show Notes:

• Why debtor management is critical in uncertain conditions.
• How to frame deposits as engagement fees and tie payments to milestones.
• Mini case study: a Surrey firm improved calm and margins with visible debtor moves.

Top 3 Actions to Take Away:

• Write one clear outcome linked to debtor management and payment cadence; post it visibly.
• Capture proof with one photo/number/sign‑off and review it in a 15‑minute Monday check‑in.
• Remove one blocker by Friday and bake the fix into your standard.

Downloads Mentioned:

• Debtor Chasing Pack - Click Here ... https://westessex.actioncoach.co.uk/free-checklists/

If you’d like my personal help — or want details of our “Thrive, Not Just Survive” 12-week business mastermind course — just email me at nickruddle@actioncoach.com

or visit: https://westessex.actioncoach.co.uk/thrive-mastermind/

Hosted on Acast. See acast.com/privacy for more information.

Nick Ruddle shows why visibility of cash beats optimism. Learn how to sketch a six‑week cashflow that brings calm, protects margins, and gives you real control over your bank balance.

• Why a six‑week view reduces stress and improves decision‑making.
• A simple rhythm—one clear outcome, proof captured weekly, and blockers removed.
• Mini case study: a Surrey firm shifted rework and improved calm by making cashflow visible.

Top 3 Actions to Take Away:

• Write one clear outcome linked to cashflow and liquidity; post it visibly.
• Capture proof with one photo/number/sign‑off and review it in a 15‑minute Monday check‑in.
• Remove one blocker by Friday and bake the fix into your standard.

Downloads Mentioned:

Six‑Week Cashflow Lite Checklist - Click Here ... https://westessex.actioncoach.co.uk/free-checklists/

If you’d like my personal help — or want details of our “Thrive, Not Just Survive” 12-week business mastermind course — just email me at nickruddle@actioncoach.com

or visit: https://westessex.actioncoach.co.uk/thrive-mastermind/

Hosted on Acast. See acast.com/privacy for more information.