TL;DR: LIVE from Highspot Spark ‘25—real talk on closing the GTM execution gap: where strategy breaks, how to fix it with systems and smarter AI, and how leaders protect teams from burnout while driving results.

In this live recording, host Kelly Lewis (former Highspotter) interviews two GTM builders who’ve lived the execution gap and fought through it: Pam Dake, Senior Director, Global Enablement at Menlo Security, and Rory Nolan, Director, ISO Revenue Enablement at Lenovo. Each rapid interview is followed by audience AMA—no filters, no fluff, just what works.

What you’ll learn

• Where execution breaks even when strategy is solid—and how to move from pressure to precision.
  

• Structure over chaos: Governance, calendars, and content hygiene that keep politics from overrunning seller time.
  

• Harmonize, then localize: The Lenovo way to scale enablement across 180 markets without losing local nuance.
  

• From SKO firehose to outcomes: Pam’s 10-week rebrand scramble, why product-first FMDs flop, and how a “March Madness” call-review program turned performance.
  

• AI that actually helps: ChatGPT Enterprise for program design, call intelligence for better prep, Highspot digital rooms for focused selling—plus a one-page “what to use when” to beat AI fatigue.
  

• Burnout is real: If you add a step, remove one. Celebrate small wins. Protect learning capacity before launching more.
  

Who should listen: GTM leaders, enablement, RevOps, and frontline managers who want practical plays to close the gap between strategy and seller execution.

Keywords: Highspot Spark 25, GTM Leadership Track, Revenue Insiders LIVE, closing the GTM gap, revenue enablement, SKO, first meeting deck, digital sales rooms, AI in sales, Lenovo enablement, Menlo Security enablement, governance, localization vs globalization, seller productivity, burnout