Today, I welcome Ken Gee to The Investing Secrets Podcast. Ken is the founder of KRI Partners and today he shares how he walked away from the “do everything right” career path - banking, CPA work, and long nights at Deloitte - after realizing success on paper wasn’t worth missing his family’s life in real time. He highlights how buying three small multifamily deals on the side—and selling them three years later for half a million dollars - gave him the proof (and the confidence) that he could bet on himself and build real wealth through apartment investing.

Ken also dives into the real hurdle most investors face early on: not strategy - belief. He breaks down how growing up without money created a mental ceiling, and how he had to fight through the idea that anyone would ever “be dumb enough” to lend him money for a large property. From there, he walks through the evolution of his business from heavy value-add in Cleveland to scaling into Florida, learning capital raising out of necessity, and ultimately shifting into a fund model - raising money first so brokers take you seriously and deals come to you differently when you’re already capitalized.

With nearly three decades of experience, Ken distills the core principles that keep investors alive in every cycle: understand underwriting beyond napkin math, prioritize long-term debt to protect your runway, and refuse to negotiate your standards when the market gets loud. He also breaks down why the real money in multifamily isn’t the cash flow - it’s the appreciation, and how tiny income moves can create massive value through NOI multiples.

And before he leaves the vault, Ken delivers the warning every investor needs tattooed on their brain: don’t get FOMO - because the only cure is discipline. Welcome Ken, to The Investing Secrets Podcast....

Follow Ken:
Website: https://www.kripartners.com
LinkedIn: linkedin.com/in/geekennetha

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LinkedIn: https://bit.ly/3L2sTc7
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Looking to build lasting wealth through alternative investments? You’re in the right place.

If you’re new here, my name is Danny Gould. I’m the founder and CEO of Gould Capital, a private equity firm specializing in exclusive commercial real estate and other alternative investments. We connect investors with elite opportunities - investments that aren’t public, aren’t cookie-cutter, and most importantly, aren’t what your financial advisor is pitching.

Here’s how I got here…

1) Started as a pre-med student at Stanford University, but a lifelong dream of building the biggest hotel-casino on the Las Vegas Strip ignited my passion for real estate.
2) Transitioned to residential real estate, driving over a quarter billion dollars in sales, and became an industry leader in one of the most competitive markets in the world.
3) Decided to finally pursue my Hotel dreams and founded GMS Ventures alongside two experienced Hoteliers, with a total Hotel Portfolio Size of over $300M
4) Leveraged my expertise and relationships to build Gould Capital - which empowers investors to access transformative commercial real estate deals and alternative investments.

FULL DISCLOSURE
I create content to connect with ambitious investors - people who want to take control of their financial futures. If that’s you, let’s build something extraordinary together - I invite you to take the first step by connecting with me via a 20 minute Zoom Call. Here’s my calendar: https://bit.ly/3rVfqwn