Privacy isn't just nice to have in women's health tech—it's critical. Anna Hall, CEO of Embody, explains how she built a period tracking app that reached 100K users while storing zero personal data in the cloud.

In this episode you’ll hear about:

👉🏻 Why privacy can be a competitive advantage in Femtech and beyond

👉🏻 How to scale a B2C healthtech app to 100k users with $0 marketing

👉🏻 The hidden risks of period tracking apps: what founders can learn from Femtech scandals

👉🏻 Early monetization in B2C health apps: lessons from testing paid features

👉🏻 How to validate a Femtech product with real users from day one

Our guest is Anna Hall, CEO and Co-Founder @Embody

Anna Hall is the Co-Founder and CEO of Embody, a privacy-first period tracking app designed to empower users through body literacy and data ownership. With a background in special education and advocacy, Anna spent nearly a decade teaching young adults with severe disabilities across Atlanta and San Francisco—an experience that deeply shaped her approach to inclusive, human-centered technology.Her personal experiences with PMDD and the overturning of Roe v. Wade galvanized her to create a menstrual health tool that prioritizes user safety, autonomy, and trust. Anna is also a co-owner of Thesis, a cryptography studio in Atlanta, and an outspoken advocate for building security and privacy into healthtech from day one.

You can find our guest here:

👉🏻 https://www.embody.space/

👉🏻 https://www.linkedin.com/in/anna-hall-embody/

Momentum is a healthcare AI development company trusted by over 100 healthcare organizations worldwide. We turn complicated clinical workflows into AI-powered tools that doctors actually want to use—and patients can follow without a second thought. From clinical decision support to automated medical documentation, our HIPAA-compliant systems work from day one.

Our work spans product development, AI implementation, and secure infrastructure. Through open-source projects like Healthstack and FHIR-MCP, we're creating building blocks for faster, simpler, more accessible healthcare software—engineered from the ground up with clinical workflows at the heart of every decision.

📊 HealthTech Resources:AI Implementation in Healthcare Masterclass: https://www.themomentum.ai/masterclassTelemedicine Report 2025: https://www.themomentum.ai/resources/the-evolution-of-telemedicine-2025-report

Follow and find more inspiration:

👉🏻 https://www.themomentum.ai/insights

👉🏻 https://www.linkedin.com/company/the-momentum-ai/

👉🏻 https://www.youtube.com/@KeepITHealthyPodcast

Replacing brokers with AI sounds tempting - until you realize what you’d lose. How do you automate workflows without breaking the relationships? And how do you convince a slow-moving giant to back a product that challenges its way of doing business?

In this episode you’ll hear about:

👉🏻 Radically simplifying group health insurance quoting with data and AI

👉🏻 Using predictive models and large datasets instead of collecting employee details

👉🏻 Bootstrapping a health insurance platform without VC funding

👉🏻 Balancing automation with human advisors in a relationship-driven industry

👉🏻 The challenge of convincing legacy players to innovate

👉🏻 How startup patience and flexibility beat speed in regulated industries

Our guest is Jorge Ramos, President @Viver Health

Jorge is the President of Viver Health Canada. Viver is transforming the Group Benefits industry by doing live quoting and issuing of group benefit policies in under 5 minutes. Jorge has over 30 years of experience in the insurance and financial industries and endless designations, including: CFP – Certified financial Planner, TEP – Trust and Estate Practitioner, CLU – Chartered Life Underwriter and CHS – Certified Health Specialist. Over his career, he has been in various roles in the insurance industry from being a Top Insurance advisor to working at 2 major insurance companies to working at a Top 10 MGA in Canada. This broad experience has allowed him to identify gaps in the Group Benefits industry that VIVER is able to fulfill. Jorge has been happily married for over 25 years and is the father of two. A passionate advocate of financial literacy, 15 years ago Jorge started ‘Camp Millionaire’ in Canada, a summer camp that teaches children basic life skills in money management and investing. He has also been an active volunteer with Big Brothers of Toronto, Habitat for Humanity and orphanages in Tanzania.

You can find our guest here:

👉🏻 https://www.linkedin.com/in/campmillionaire/

👉🏻 https://viver.ca/

Download Your HealthTech MVP Validation Playbook Now:https://www.themomentum.ai/resources/mvp-development-in-healthcare-playbook

Follow and find more inspiration:

👉🏻 https://www.themomentum.ai/insights

👉🏻 https://www.linkedin.com/company/the-momentum-ai/