Julian Silva is the founder of Plastno, a Top Rated brand in our Sustainable Jungle Brand Rating System that’s tackling waste in the household essentials space. Through compostable trash bags, refillable cleaning products, and the Plastnofy app, Plastno is making it easier for consumers to reduce waste and live more sustainably—all while prioritizing transparency and ethical production.

In this episode of the Sustainable Jungle Podcast, Joy speaks with Julian about his personal journey into sustainability, the origins of Plastno, and what it’s like to build a sustainability-focused company in an industry often filled with misleading claims.

You’ll hear about:

• Julian’s personal background and path into sustainability

• The founding story and mission behind Plastno

• Compostable trash bags, refillable cleaning products & the Plastnofy app

• Challenges, wins, and values shaping Plastno’s journey

• Why Plastno earned our Top Rated badge and the importance of transparency

• Reflections on the waste and cleaning industries and what the future could hold

Members-only bonus:

In the bonus segment, Julian opens up with his personal reflections on managing a business like Plastno, navigating tough tradeoffs between values and growth, and what he’d do with unlimited resources. He also shares his hopes for Plastno and the wider low-waste movement.

To access this bonus content, you can become a member at https://members.sustainablejungle.com/become-a-member/ or as a paid subscriber on our Substack: https://sustainablejungle.substack.com/subscribe

• Plastno: https://www.sustainablejungle.com/plastno-brand-rating-review/

• See the brand rating: https://www.sustainablejungle.com/brand-ratings/plastno/

• Watch the video: https://sustainablejungle.substack.com/p/julian-silva-plastno-81

• Show notes: https://www.sustainablejungle.com/podcast/episode-81/

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