Italy's Wine Landscape: Innovation, E-Commerce, and Biodiversity - 020
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Italy's Wine Landscape: Innovation, E-Commerce, and Biodiversity - 020
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In this episode, Brandon Amoroso sits down with Gaetano Peragine, Founder and Managing Director of Straitalian Winemakers, to explore the intricate world of Italian wine. Gaetano shares his journey from the media industry to revolutionizing the wine business, tackling challenges like supply chain disruptions during COVID-19, and leveraging e-commerce and AI to connect with modern consumers. Discover how Straitalian Winemakers is bridging tradition with innovation to make Italian wines more accessible and approachable for a global audience.
Here's what you'll learn:
💡 Innovative approaches to engaging customers through farming experiences and brand loyalty
🛒 Challenges and opportunities in leveraging e-commerce tools in the Italian wine market
🤖 Potential applications of AI in enhancing customer education and personalized wine recommendations
📜 Navigating complex wine regulations and simplifying appellations for consumer understanding
🍷 Strategies to make wine more approachable for younger generations and non-traditional consumers
🌱 The role of biodynamic and natural wines in today's market and their niche growth
🌦️ Effects of climate and weather on wine production and pricing
Mores resources at Drinks.com