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Interview: David Tucker

Interview: David Tucker

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In this episode, I interview David Tucker to discuss his career and content creation.

  • Started freelancing
  • Digital agency in multiple roles
    • Software engineer
    • Leader
    • R&D
    • Sales Engineer
    • Created various types of content
  • Back to being an independent
    • CTO consultant
    • Started creating content (again)
    • Content creation started to pay off
  • Step back into how he started creating content originally
    • Blogging
    • Video series
  • Networking worked for him
    • Meet people at conferences
    • Keeping up with people he knew from work
    • Follow-up with people he met at conferences where there was some commonality
  • More on when he left the agency and started his own consultancy
    • Enjoyed the work but earnings being tied to working on an hourly basis was a factor to move to content creation
  • Jason goes off on some long rambling question about how to predict income with content creation
  • Content creation
    • Income is a lagging indicator
    • Skills can be learned and get better off
    • Production process should improve over time
    • Like anything some people will be better, but if you are intention about it you can get better
    • Get the production process to be as efficient as you can
  • Other options for diversifying income
    • Micro SaaS application
    • Digital product of some kind
    • Sponsorship on Open Source, etc.
  • YouTube content
    • Building an audience will take awhile
    • Marketing skills important
    • Social media important
    • You have to bring all the eyeballs to your channel yourself
  • Working with a company that already has the eyeballs you want to reach makes it easier
    • David looked at Pluralsight and A Cloud Guru to aim at cloud related material
  • Balance of income streams
    • Some consultant
    • Content creation
    • Other work like marketing, speaking and paid presentations
  • Lessons learned/advice
    • Technology field makes it easier to try out content creation and/or diversify your income streams
    • Try it out, what do you have to lose?
    • Start off with per item basis and before moving into royalty type material
  • Final piece of advice
    • Spend time preparing for live material to be efficient for the audience
  • How to follow David social
    • https://www.davidtucker.net
    • Twiter: @_DavidTucker_
    • LinkedIn: https://www.linkedin.com/in/davidtuckernet/

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