In this episode, Jessica sits down with her business coach, Kevin St.Clergy, author and host of Beyond Blind Blaming, to talk about why so many entrepreneurs stay stuck even after investing time, money, and effort into “fixing” the problem.

Kevin shares the origin story behind the Blind Blaming framework, why traditional “root cause analysis” often fails inside the same circle of influence, and the simple method he teaches to finally see what you have been missing: Reflect, Connect, Decide.

They also talk about the real-world results Kevin experienced after hiring Interview Connections, including how a refined one-sheet helped generate over $20,000 in keynote sales before most interviews even went live, and why “readiness” is the most underrated factor in successful podcast guesting.

1. What “blind blaming” is and how it keeps smart business owners stuck in the blame loop
2. Why you often cannot identify the true root cause from inside your current environment
3. Kevin’s RCD method: Reflect, Connect, Decide (and how it creates transformation)
4. The mindset shift behind MFD and why decisiveness changes everything
5. Why podcast guesting works brilliantly for the “ready” client, and fails fast for the unready one
6. How Kevin uses a 77-question readiness assessment + 90-minute intensive to build a 90-day plan
7. The behind-the-scenes story of how Kevin found Interview Connections (and the ROI that followed)

1. 0:00 Kevin shows Jessica his backend system that generates AI call prep plans and tracks referrals/upsells
2. 5:06 The “Readiness Assessment + 90-minute intensive” becomes Kevin’s main offer
3. 12:44 Jessica’s full introduction of Kevin and why she hired him as her business coach
4. 14:57 Kevin’s story: finding Interview Connections through Google, fixing the one-sheet, and getting booked fast
5. 20:24 The origin of Blind Blaming and how the framework became a book, program, and certification
6. 28:00 Jessica shares her dad’s principle: “Just decide” and asks Kevin about MFD
7. 28:22 Kevin breaks down RCD: Reflect, Connect, Decide and why outside perspective is required
8. 33:35 The “divine timing” story: Kevin’s connection to Jessica’s dad, Jim Palmer
9. 36:45 Kevin explains the $997 Readiness Assessment: identifying red flags and building a 90-day plan
10. 43:00 CTA strategy: when to send people to Amazon vs your own site, and how to bring buyers back for bonuses

1. “How you do anything is how you do everything.”
2. “When everybody in your sphere of influence is stuck in the same loop, it’s almost impossible to see a different way.”
3. “Reflect, Connect, Decide. Awareness creates the transformation.”
4. “Readiness is everything. Podcast guesting is wildly successful when the foundation is solid.”

1. Kevin’s book and home base: Blindblaming.com
2. Take the Business Readiness Assessment now at https://interviewconnections.com/business-readiness-assessment

Andrea Engstrom is the founder of BOLD Mastermind, the author of Bold Confidence, and the host of the Andrea Engstrom Show. Her mission is to help women entrepreneurs gain clarity, confidence, and powerful connections so they can build thriving businesses and lives on their own terms. She specializes in guiding women to turn their expertise into high-value coaching programs that generate significant income while supporting freedom, fulfillment, and intentional lifestyles.

But this episode started with something that made me laugh…

Andrea shared that she received my marketing texts three times a week for 13 months before signing up to work with Interview Connections — and she never unsubscribed.

Why?

Because she knew the timing would come.

That story turned into a powerful conversation about:

• Why consistent follow-up is NOT annoying when done with integrity

• How nurturing your list builds long-term revenue

• The power of podcast guesting to create alignment and authority

• And why coaches have a responsibility to share their message

Andrea didn’t stumble into coaching.

She built a six-figure income in real estate investing after being inspired by a podcast interview. Later, after hearing Amy Porterfield say “bet on yourself” on The Ed Mylett Show, Andrea walked away from a six-figure position to launch her own coaching program.

In her first:

• 6 weeks → $63,000 in sales

• 90 days → $134,000 in sales

• 2 years → Her first million

And she did it organically.

Andrea shares the exact messaging framework that helped her scale from $50K months to $100K months without feeling spammy in the DMs.

Here are the 4 G’s:

1. Gratitude – Thank them for engaging.
2. Genuine Compliment – Notice something real about them.
3. Good Question – Keep it simple. Open conversation.
4. Gift – Offer value before asking for anything.

No pitching. No weird energy. Just real conversation that naturally leads to opportunity.

Andrea breaks down her three primary lead generation strategies:

• Workshops (low-barrier, high-conversion events)

• A strategically built Facebook group

• Social engagement turned into conversations

And we dive into something I talk about constantly:

If you don’t have a conversion strategy after someone discovers you on a podcast… you’re leaving money on the table.

Workshops. Masterclasses. Salons. Live trainings.

People need time with you before they buy.

Andrea now works just three days per week and structures her calendar around only high-value activities:

• Sales

• Coaching

• Strategic visibility (like podcast guesting)

She shares how she built a small but powerful team to support:

• CRM and automation

• Marketing and copy

• Appointment setting

• Client experience

And how authoritative positioning (like booking through an assistant) increases conversions.

One of the biggest takeaways?

It wasn’t one of my solo episodes that sealed the deal for Andrea — it was hearing me guest on someone else’s podcast.

That conversation created...

In today’s episode, Jessica sits down with longtime Interview Connections client Scarlett Stanhope, also known as The Biz Hippie, a money and abundance coach who helps coaches and entrepreneurs transform their relationship with money so they can fully support themselves doing work they love.

Scarlett shares how she pivoted from general life coaching into abundance and money coaching after seeing how many coaches were leaking cash, avoiding their numbers, and operating from scarcity. With a background in accounting and finance combined with deep mindset work, Scarlett brings her clients a blend of strategy and energetics to building sustainable coaching businesses.

Together, Jessica and Scarlett unpack why scarcity energy can quietly repel clients, how avoiding your finances gives money control over your life, and why stepping into “legit business owner energy” is essential if you want people to trust you with their money.

They also dive into the tactical side of growth, including how to track your marketing metrics, why guessing doesn’t scale, and how Scarlett uses podcast guesting and in-person networking as her top client-generation strategies.

If you’ve ever felt stressed checking your bank account, unsure what’s really happening in your business, or tempted to chase random marketing tactics instead of following your data, this episode is a must-listen.

1. Why your relationship with money directly affects your ability to attract clients
2. How scarcity energy can quietly sabotage conversions
3. What it really means to step into “legit business owner” identity
4. Why knowing your numbers calms fear and creates clarity
5. How to track marketing and sales metrics instead of shooting in the dark
6. Scarlett’s two most effective ways to get clients
7. How podcast guesting fits into a sustainable growth strategy
8. Why tracking your time, energy, and money together leads to smarter decisions
9. The difference between guessing and scaling
10. How to plan for cash flow instead of reacting to financial stress

Want to take your relationship with money to the next level?

👉 Discover your Money Mindset Type with Scarlett’s free quiz:

thebizhippie.com/quiz

👉 Learn more about Scarlett’s signature program Empowered Abundance:

thebizhippie.com/abundance

Ready to get on podcasts? Book a discovery call at https://interviewconnections.com/consult

What’s actually working for coaches in 2026 when it comes to client acquisition?

In this episode, Jessica sits down with Wendy McCallum—former lawyer turned business coach and founder of the Business Building Bootcamp—to unpack how Wendy has built a thriving coaching business for more than 15 years… and why she’s doubling down on podcasts, conversations, and human-first marketing.

Wendy shares:

1. Why she still uses the same “old-school” strategies she relied on in the early days
2. How her podcast became her top-of-funnel growth engine
3. The one-to-many “open house” strategy that converts listeners into clients
4. How SEO and blogging quietly drive new leads every week
5. Why AI search tools like ChatGPT are now sending clients her way
6. And how coaches can grow without forcing themselves into marketing that feels misaligned

If you’re a coach in your first five years—or simply tired of chasing shiny marketing tactics—this conversation is a must-listen.

1. Why relationship-driven marketing is making a comeback
2. How Wendy structures her Business Building Bootcamp and open houses
3. The real role podcasts play in building trust and authority
4. How to choose podcast topics your ideal clients are already searching for
5. Simple SEO strategies that compound over time
6. Why voice notes, Looms, and personal outreach outperform automation for many coaches
7. The importance of finding a marketing strategy that actually brings you joy

1. Wendy’s Website: https://wendymccallum.com
2. Business Building Bootcamp Info: http://wendymccallum.com/bbb
3. Wendy’s Podcast: The Coaching Edge

If you enjoyed this behind-the-scenes look at how real coaches are growing their businesses, subscribe to the podcast and leave a review—it helps more coaches discover these conversations.

And don’t forget to share this episode with a fellow coach who’s rethinking their marketing strategy in 2026!

What really turns listeners into clients?

In this episode, Jessica sits down with longtime entrepreneur, SaaS founder, author, and podcasting OG Lynette Young to unpack exactly how she attracts high-quality coaching clients through podcasting, storytelling, and consistent long-form content—especially while navigating a major business shift.

Lynette is the creator of the 7 Seas Framework, a cyclical model for the stages of business growth she has refined since 1999. She is also the host of The Entrepreneur’s Voyage podcast and one of the earliest podcasters in the iTunes directory, landing six figures in sponsorships before most people even knew what podcasting was.

Together, Jessica and Lynette dive into:

1. How Lynette is reinventing her business while expanding from SaaS into coaching and consulting
2. Why podcasting beats short-form content for deep trust and authority
3. The importance of consistency and keeping promises to your audience
4. How sharing your “messy middle” activates buyers already in your world
5. Why storytelling attracts the right clients and repels the wrong ones
6. Lynette’s strategy for using multiple podcast formats and fast publishing cadences
7. Turning your existing audience into your best source of new clients
8. What type of entrepreneur Lynette works best with
9. How vulnerability and real-time sharing build credibility, not weaken it

This episode is a must-listen for coaches, consultants, and entrepreneurs who feel stuck, are navigating change, or want a more authentic way to grow their client base through podcasting.

Connect With Lynette

Visit 7seasvoyage.com to explore:

1. The Entrepreneur’s Voyage podcast
2. Lynette’s articles and resources
3. Her new course, Entrepreneur’s Quick Start
4. A 30-day emergency business triage for entrepreneurs who need to stabilize revenue fast

Ready to Get Booked on Podcasts?

If you are ready to turn podcast interviews into real clients, head to interviewconnections.com and book a discovery call.

Jessica and her team would love to help you get in front of the right audiences and grow your business through podcast guesting.

In this episode of the Interview Connections podcast, Jessica sits down with Laura Wright to unpack the power of podcasting both as a guest and a host, for growing a coaching business. Laura shares her insights on how she's using podcast interviews to build her list of prospective clients and expand her mastermind programs.

Who is Laura?

Laura A. Wright is a coach and business consultant who transforms overworked and underpaid business women into seven-figure empire builders by creating structure in their business and showing them how to completely reframe how they think about their business model.

In the past 20 years, Laura has closed over $43 million in sales, sold over $47 million worth of goods and services, helped 4,800 artists sell tens of thousands of dollars worth of work, sold and filled multi-million dollar events and turned over 6-figure profits in real estate.

She is the founder of EPIC at sales and is responsible for over 200 women reaching their fullest income. Laura believes that when smart women hold true wealth, that is how we change the world. She is committed to helping brilliant-minded women who have amazing service to give to the world understand how to do it in a way that has them at their highest potential and making the most amount of money. Her big desire is for women to create their own economy.

Tune in for a lively conversation that covers not only the strategy behind leveraging podcasts for lead generation but also the art of making a sales pitch feel natural and inviting. If you’ve ever wondered how to convert listeners into clients without the sleaze factor, Laura has some gems to share. Don't miss it!

Links:

Laura’s LinkedIn: https://www.linkedin.com/in/epicatsales/

Laura’s website and free book: https://epicatsales.com

Laura's quiz: epicatsales.com/quiz

Ready to turn podcast interviews into dream coaching clients? Go to https://interviewconnections.com/

Join me for this solo episode to hear what's going on behind the scenes at Interview Connections.

Ready to turn podcast interviews into dream coaching clients? Go to https://interviewconnections.com/

In this episode, I share what my plans are for the next era for this podcast!