n this explosive and honest conversation, host Kaushik sits down with PR expert and creative agency founder Aishwarya Iyer to unpack the real world of PR, Personal Branding, and Crisis Management.At one point, she says:“If I was their PR, I would run away.”What situation was that?What makes a PR case that dangerous?And what really happens behind the scenes in Public Relations?This episode dives deep into:✔️ Public Relations strategy✔️ Personal Branding secrets✔️ Crisis Management in media✔️ Film industry PR✔️ Celebrity reputation management✔️ Political PR narratives✔️ Founder branding & content creators✔️ Ethics in Public Relations00:00 – Introduction02:42 – Celebrity Analysis09:24 - Introverts vs. Extroverts20:25 – The Face of the Brand23:36 – Case Studies.35:16 – Crisis Management: 1:04:41 – Early Life1:13:35 – Navigating the Industry1:19:35 – Gender Dynamics1:25:21 – The 7-Year-Old Marketer1:30:19 – Reputation Management"1:33:34 – Live Consulting1:47:22 – Closing MessageAishwarya shares powerful insights from working across:Corporate PRFilm industry marketingReputation managementCrisis communicationPersonal brand buildingIf you're interested in PR, Personal Branding, Marketing, Crisis Communication, or Reputation Management, this episode is a must-watch.Whether you’re:A content creatorA founder building a brandA marketing or PR studentAn entrepreneurOr someone curious about how media narratives are shapedThis conversation will change how you understand Public Relations and Personal Branding.NC Kaushik (Host) – instagram.com/kaushikncKaushik & Co. – instagram.com/kaushikandcoshowKathanika Media – instagram.com/kathanikamediaPresented by: Kathanika MediaVenue Partner: Columbus Coffee – The Cozy Eatery