William McKee didn’t set out to become an entrepreneur. His path moved through engineering, technology, philosophy, travel, teaching, and eventually into building Knowmad Digital Marketing.

In this episode of Anything But Typical, William McKee joins Gary Frey and Ben to share how curiosity, adaptability, and a willingness to keep evolving helped shape both his life and his business.

The conversation explores William’s early exposure to technology, the unconventional journey that led him into entrepreneurship, and what it has taken to keep Knowmad relevant through decades of change. From the early days of the internet to SEO, digital marketing, and now AI, William explains why staying curious has become one of his greatest advantages.

He also opens up about the realities of business growth, including costly pivots, finding the right support system, working alongside another visionary, building stronger processes, and learning when to step back and let the team operate in their strengths.

Resources Mentioned

Knowmad Digital Marketing, EO Accelerator, HubSpot, Marketing AI Institute / SmarterX, Charlotte Business Exchange, and EOS.

Connect With William McKee

Learn more about Knowmad Digital Marketing at www.knowmad.com. You can also find William McKee on LinkedIn by searching for William McKee in Charlotte.

About Anything But Typical

Anything But Typical shares real stories from entrepreneurs—not just the wins. Subscribe and share for more conversations about entrepreneurship, leadership, growth, and everything that happens along the way.