I recently sat down with Shawn Blanc, a creator I've known for years, to talk about what it takes to keep reinventing yourself and your business over a long career.

Shawn has spent the last 15 years building and evolving his business, from an ebook and sponsorships to his flagship Focus Course, masterminds, retreats, and eventually a completely new direction.

In this episode we discuss what Shawn calls “the burden of opportunity”, how to decide which opportunities are worth pursuing, and what happens when you realize the thing holding your business back might actually be you. Shawn also shares how he knew it was time to move on from the business that had built his career, and how that decision ultimately led to one of the biggest breakthroughs his business has ever had.

If you're building a creator business and thinking about what the next version of it should look like, you'll get a lot out of this conversation.

Timestamps:
01:13 Early Days: From Apple Blogger to Product Creator
04:35 First Product Launch
13:00 The "Bling Ding": $100K in a Week
20:37 The Burden of Opportunity: How to Say No
30:00 Business Stagnation
35:45 The Power of Community
45:40 The Pivot
51:00 The Big Breakthrough
55:10 Biggest Lessons

If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

Learn more about the podcast: https://nathanbarry.com/show

Follow Nathan:
Instagram: https://www.instagram.com/nathanbarry
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Website: https://nathanbarry.com

Follow Shawn:
Instagram: https://www.instagram.com/shawnblanc
LinkedIn: https://www.linkedin.com/in/shawnblanc
X: https://twitter.com/shawnblanc
Website: https://shawnblanc.net

Featured in this episode:
The Focus Course: https://special.thefocuscourse.com

Highlights:
20:37 The Burden of Opportunity: How to Say No
45:40 The Pivot
51:00 The Big Breakthrough