How JOSEPH is redefining the luxury in-store experience
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How do you make luxury retail feel personal, seamless and genuinely useful?
In this episode of Marketing in the Madness, Katie Street sits down with Hannah Creighton, Head of Retail Operations at JOSEPH, live from Retail Tech Show.
Together, they explore how JOSEPH is elevating the in-store experience through clienteling, data, omnichannel retail and technology that actually makes life easier for both customers and store teams.
Topics covered include: 00:00 Introduction to Hannah Creighton and JOSEPH 00:59 The story behind the JOSEPH brand 02:41 Bringing the customer journey to life in store 03:00 Why client relationships matter in luxury retail 04:33 What happens when you walk into a JOSEPH store 05:56 How JOSEPH uses clienteling to personalise the experience 06:47 The technology behind better customer service 08:25 Using data to make shopping easier 09:33 JOSEPH’s omnichannel journey and pick from store 10:54 Why AI should start with the problem, not the hype 12:46 The dream of seamless stock availability 13:59 Why tech should enhance, not interrupt, the store experience
If you’re interested in retail technology, luxury fashion, clienteling, omnichannel retail or the future of in-store experiences, this episode is for you.
Subscribe for more conversations with the people shaping the future of marketing, retail, technology and customer experience.
Subscribe to the podcast: Spotify: https://open.spotify.com/show/2UUIgMdZ6FdSCrux5BY7PI?si=c48bdbecb5be4a6e Apple Podcasts: https://podcasts.apple.com/us/podcast/marketing-in-the-madness/id1688996981
Connect with us: Hannah Creighton LinkedIn: https://www.linkedin.com/in/hannah-creighton-07864618/?skipRedirect=true
Katie Street LinkedIn: https://www.linkedin.com/in/katiestreet/ Instagram: https://www.instagram.com/streetmate/
Marketing in the Madness LinkedIn: https://www.linkedin.com/company/marketing-in-the-madness-podcast/ Instagram: https://www.instagram.com/marketinginthemadness/