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Here’s what I know after designing and building 79 online communities in the past 6 years alone…

Before you pick a platform, price your offer, or map out your curriculum, there’s one thing you need to do first: have 10 real conversations with potential members.

In this episode of Dear Bri, I break down what’s really driving the rise of communities, how to validate your idea before you build anything, and the 3-part framework I use to determine whether a community is right for your business (read: will succeed long-term).

If you’ve been feeling pulled toward community but unsure if it’s the right move, this episode will give you clarity.

And if you’re asking questions like:

Should I start a community for my business?

Will people pay to be a part of a community?

Or, is it too late to launch a community?

Then this episode is for you.

⏳ Timestamps

00:00:00 | Introduction to season 3: Community strategy

00:01:11 | The right time to build a community

00:04:46 | Is a community right for your business?

00:05:15 | The one question NOT to ask

00:08:15 | Real examples of community strategy in action

00:10:57 | How to find your sweet spot [Framework]

📌 Resources Mentioned

Tapestry Community Case Study: https://www.emberconsulting.co/post/case-study-how-molly-mahar-and-stratejoy-built-a-thriving-member-led-community-on-heartbeat

Discovery Guide: https://calendly.com/bri-15/the-community-audit-clone

Season 3 Episode 1: What community model is right for my business?

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Bri Leever

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