If you look at the social feeds of a creative professional, you usually see a highly curated highlight reel. But what does it actually take to keep that creative signal alive? In this reflection, we pull back the curtain on the invisible grind of running a photography and filmmaking business. From luxury real estate shoots to sitting in the quiet Canadian wild, we discuss the relentless juggling act of being a technician, marketer, and business owner. Learn why you have to respect the business of the craft if you want the craft itself to survive.

Main Takeaways

• The Invisible Grind: Understanding that the actual "creative" work is often only a small fraction of the job, while the rest is strategy and execution.

• Respecting the Business: Why spending time fixing the backend isn't a distraction, but a vital necessity to ensure your art has a platform.

• Serving the Core Mission: Realizing that no matter how many distinct hats you have to wear, they all ultimately support your primary role as a storyteller.

Links & Resources

• Catch up on previous episodes, including Episode 8 on The Visual Bridge.

• See the visuals and learn more about the philosophy behind the lens at footprintsinnature.ca

• If you enjoyed this episode, please follow the show on Spotify or Apple Podcasts and share it with a fellow creator!