How AI is Transforming Sales—and What To Do
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概要
Sales teams are no longer defined by a few superstar performers. Japjit Ghai, who leads BCG’s AI efforts for sales globally, explains how AI is reshaping the entire sales workflow—from lead prioritization to real-time coaching and closing the deal. Winners won’t bolt on tools. They’ll integrate AI and agents from end to end.
Learn More:
Japjit Ghai: https://on.bcg.com/48IzJiV
How AI Agents Will Transform B2B Sales: https://on.bcg.com/4dnWPOr
How AI Can Reshape Distributed Sales Channels in Emerging Markets: https://on.bcg.com/4tSL0pu
BCG’s Latest Thinking on Marketing and Sales: https://on.bcg.com/4utKWMJ
Imagine This... on the future of sales: https://lnk.to/imagine-this-Andersen-sales09
Chapters
(0:00) The End of Superstar Salespeople?
(1:26) Is AI Moving Into the Sales Frontline?
(1:57) Is This Shift Across the Board?
(3:01) What Happens to Top Sales Performers?
(4:08) Where AI Still Falls Short in Sales
(4:47) Why Talent Is Choosing AI-First Companies
(5:06) What Augmented Selling Looks Like
(6:07) Real-Time AI Sales Assistant Demo
(10:13) The ROI of AI in Sales
(11:00) What Sellers Gain (and Fear Losing)
(11:40) How Performance Is Measured
(12:26) Misconceptions Leaders Have About Using AI In Sales
(13:14) Will Customer Relationships Suffer?
(14:59) When You Should NOT Use AI
(16:22) What Great AI Sales Looks Like
(17:18) Is There an AI Blueprint to Follow for Sales?
(17:58) What Will the Future Look Like in AI Sales?
(18:39) Next Steps for Leaders
This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp