Why solo consultants and independent developers should be the face of their business—especially if you want to charge premium rates without feeling salesy.

Click Here To Learn About The Consulting Offer Workshop

If you're a solo developer trying to land premium software consulting clients, it's tempting to hide behind a clever company name so you look "more legit." I used to think that too.

But over the years I learned the opposite is true: putting your name at the front of your business can reduce risk for the buyer and make it easier for them to say yes.

(00:00:00) Welcome To Developer Reborn
(00:00:34) Don't Create a Company!
(00:01:57) Clients Are NOT Companies
(00:03:19) 1. You Make Buying Easier
(00:04:23) 2. You Own The Results
(00:05:28) 3. No Headcount Pressure
(00:06:30) 4. Clients Know Who They're Getting
(00:07:47) 5. Pivot Without a Rebrand

Want to Build Your Consulting Offer?

Join me and other software professionals inside the 4-day Consulting Offer Workshop where you'll map your experience to business value, create a premium offer (at least $300/hr effective rate), and practice pitching it in a supportive group. Sign up at the link above.

How top developers break through salary caps using value-based pricing as a premium consultant.

Click Here To Learn About The Consulting Offer Workshop

Ever feel like companies care more about how fast you work than how good your work actually is

You're not imagining it—and the real problem goes much deeper than deadlines or burnout.

If everything you do in tech is measured in hours, there's a hard ceiling on how much you can earn. In this episode,

I'll show you why that ceiling exists, and how top developers break past it without tracking hours. You'll learn how experienced consultants think about value, why businesses don't buy "effort," and how companies actually realize money from growth and cost savings.

This isn't about tricks, confidence hacks, or negotiating harder. It's about understanding how companies measure value—and positioning your work so you're paid accordingly.

(00:00:00) Welcome To Developer Reborn
(00:00:34) Work Tied To Hours Hits A Ceiling
(00:01:45) Companies View Consultants Differently
(00:03:00) How Companies Realize The Value Of Offers
(00:04:56) Getting Paid To Help Companies Grow
(00:05:47) Getting Paid For One-Time Revenue Growth
(00:07:27) Getting Paid To Grow Recurring Revenue
(00:09:09) Getting Paid To Reduce Costs
(00:09:59) Getting Paid To Reduce Recurring Costs
(00:11:23) How Value-Based Pricing Earns $300/hr

Want to Build Your Consulting Offer?

Join me and other software professionals inside the 4-day Consulting Offer Workshop where you'll map your experience to business value, create a premium offer (at least $300/hr effective rate), and practice pitching it in a supportive group. Sign up at the link above.

One book helped me overcome fear and start working for myself when nothing else would. The Bible.

Click Here To Learn About The Consulting Offer Workshop

Ever wanted to quit your corporate tech job and work for yourself, but couldn't bring yourself to take the leap? You're not alone. I was stuck there for years.

In this episode, I share how I went from being a burned-out corporate tech employee to working for myself in tech for nearly a decade—and how faith played a central role in giving me the courage to move forward when there were no guarantees.

I talk openly about fear, control, money, and the illusion of security that comes with a traditional software engineering career.

If you're thinking about self-employment, consulting, freelancing, or building an independent business in tech, this video will help you reframe how you think about risk, control, and purpose.

I walk through four common lies the tech industry sells us about safety and success, and how Scripture helped me confront them.

(00:00:00) Welcome To Developer Reborn
(00:00:34) Disaster Struck When I Gave In To Fear
(00:02:37) The Lie of Self-Sufficiency
(00:05:42) The Illusion of Control
(00:08:48) The True Provider
(00:12:25) The Call To Purpose

Want to Build Your Consulting Offer?

Join me and other software professionals inside the 4-day Consulting Offer Workshop where you'll map your experience to business value, create a premium offer (at least $300/hr effective rate), and practice pitching it in a supportive group. Sign up at the link above.