Annie Figenshu (Downstage Media) on Stop Obsessing Over Algorithms: The "Audience First" Strategy
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Annie Figenshu (Downstage Media) on Stop Obsessing Over Algorithms: The "Audience First" Strategy
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In this episode of the Secret Experts Podcast, we sit down with Annie Figenshu, the Founder of Downstage Media. Annie shares her unique journey from traveling the world as a professional improv comic to helping thought leaders build a presence without the pressure.
We dive deep into how the principles of theater and storytelling apply to modern marketing. Annie explains why she prioritizes "Audiences over Algorithms" and breaks down how she uses the StoryBrand Framework to help businesses clarify their message. Plus, she gives contrarian advice on why you shouldn't just quit your job to start a business, but rather "lie in wait" to build a solid foundation first.
🔗 Connect with Annie Figenshu:
Website: downstage.media
Blog: downstage.media/blog
Instagram/Socials: @DownstageMedia
#AnnieFigenshu #DownstageMedia #StoryBrand #ContentMarketing #Improv #BusinessStrategy #Entrepreneurship #MarketingTips #DonaldMiller #ThoughtLeadership