『The CMO Pivot』のカバーアート

The CMO Pivot

The CMO Pivot

著者： WRKdefined Podcast Network
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 Where the CMO role actually goes next. Not company updates. Not product roadmaps. Not 2026 planning cycles. The CMO Pivot is a straight-shot conversation with the marketing leaders who’ve lived the job before COVID, survived the chaos after it, and now see where the role is unmistakably headed. From brand to demand gen, product marketing to category creation—and now, everything AI is burning down and rebuilding in real time—the CMO seat is shifting faster than any other role in the C-Suite. This show is here to document that pivot, one brutally honest perspective at a time. No corporate PR. No talking points. No “let me tell you what our company is doing next quarter.” Just perspective. Opinion. Pattern recognition. Hard-earned experience. The stuff every marketing leader secretly wishes they had more access to. The CMO Pivot is built for Work Tech, but the insights from these conversations apply across the board. If you want to hear how real CMOs think—unfiltered, unsponsored, and unburdened by company narratives—this is our new weekly ritual. New episodes drop in January.All rights reserved by WRKdefined
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  • The CMO Pivot - Trailer

    The CMO Pivot - Trailer
    2025/12/11
    It’s been a while since we launched a new podcast. Lately, we’ve been wondering about how roles have changed at work, specifically the CMO role. We’re both recovering marketers, and with the network, we tend to talk with a lot of CMOs. So, we do what we do, we create a podcast and chat about how their role has changed and is changing. This trailer is our version of us getting excited about the episodes dropping in January.
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