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In today’s episode of Found in AI, I’m joined by SEO strategist Beth Chernes to dig into why Reddit has suddenly become a power player in AI search — and what founders and marketers should be doing about it.

We break down how the Google–Reddit partnership is reshaping visibility, why Reddit keeps appearing in AI Overviews, and how to use the platform without getting banned, torched, or downvoted into oblivion.

We cover:

• Why Reddit is dominating Google’s AI Overviews right now
• How Reddit data is training LLMs — and what that means for your brand
• The right (and wrong) way to participate in subreddits
• How to use Reddit for social listening and pain-point research
• Why transparency matters more than ever on user-generated platforms
• How to track ROI from Reddit without being spammy
• One tiny Reddit experiment anyone can run this week

If you’re trying to stay visible in a world where generative search is rewriting how people look for answers, this episode gives you a simple, practical starting point.💬

Let’s connect:
LinkedIn → Cassie Clark | Content Strategist
Website → cassieclarkmarketing.com

Keywords: AI Search, Reddit Marketing, Google–Reddit Partnership, Generative Search, AEO, GEO, AI Visibility, User-Generated Content, SEO Strategy, Subreddit Research, Social Listening, B2B Marketing, Search Trends, Digital Visibility