Winning big in life requires grit and the ability to persevere when others doubt you. In this episode of Social Authority, Pat Hilton shares the "stone cold truth" of what it really takes to win, using the story of professional wrestler Stone Cold Steve Austin as an analogy for entrepreneurs. Pat emphasizes the importance of staying focused, taking control of your results, and ensuring your brand is marketable. Learn how being overlooked or even fired can be the catalyst that propels you to success, as those who doubt you may eventually become your competitors whom you overpower. Discover how surrounding yourself with the right people, like Grant Cardone, can turn you from a threat into an asset and why successful people look at talent as an asset, not a threat.

0:00 Introduction to Social Authority and the "Stone Cold Truth"

1:56 Staying focused and realizing you are in control of your results

3:00 The Pro Wrestling Independent Contractor Analogy and marketability

4:00 Stunning Steve Austin's WCW career and the Stone Cold Truth

7:41 WCW fires Steve Austin after an injury

8:53 Vince McMahon signs Steve Austin and creates the "Stone Cold" persona

10:07 The importance of avoiding the wrong people in your career

14:14 Encouraging the audience to work hard and make decisions for themselves despite doubt

18:01 Grant Cardone hears a jingle and puts the speaker on stage in front of 10,000 people

25:22 Successful people view talent as an asset, not a threat

What happens when high-level creators, entrepreneurs, and industry leaders come together in the same room? At the DPA Summit during Grammy Awards week, the energy, conversations, and opportunities speak for themselves.In this episode of Social Authority, we take you inside one of the most powerful environments for networking, collaboration, and creative expansion—where influence meets execution and relationships turn into real opportunities.🔥 What You’ll Experience in This Episode:Behind-the-scenes moments from the DPA Summit.The power of proximity and being in the right rooms.Why live events accelerate growth faster than online connections.How creators and entrepreneurs build authority through presence.The intersection of music, business, and personal branding.🚀 Key Takeaways:Proximity to the right people changes everything.Authority is built in real conversations, not just online.Events like this create momentum you can’t replicate digitally.Relationships are the real currency of growth.From powerful conversations to unforgettable moments, this episode captures the essence of what it means to invest in yourself, your network, and your future.💥 If you want to grow your brand, expand your influence, and move in higher-level circles—this is where it starts.⏱️ CHAPTERS00:00 – Arrival & Setting the Scene01:30 – Inside the DPA Summit04:05 – The Power of Networking06:45 – Creators, Entrepreneurs & Energy09:30 – Why Live Events Matter12:15 – Building Authority Through Presence15:40 – Final Thoughts & Takeaways

Are you building authority on social media—or just posting without direction? In this episode of Social Authority, we break down what it really takes to stand out on Facebook and turn content into influence, growth, and real business momentum.

This high-energy conversation dives into mindset, execution, and strategy—cutting through the noise to help creators, entrepreneurs, and brands show up with purpose and confidence online.

🔥 What You’ll Learn in This Episode:

• How to build real authority on Facebook (not just vanity metrics).

• Why clarity in messaging beats posting more content.

• The importance of consistency, discipline, and positioning.

• How social media fits into a long-term business strategy.

• What most creators are doing wrong—and how to fix it.

🚀 Key Takeaways:

1. Authority is built through intention, not volume.

2. Social media is a tool—use it to serve your business goals.

3. Clear messaging creates trust, influence, and conversions.

4. Showing up consistently beats chasing trends.

Whether you’re a content creator, business owner, or marketer, this episode will help you rethink how you use Facebook and social platforms to grow your brand the right way.

💥 Ready to level up your content and authority?
Build smarter. Show up stronger. And start leading