This week Jessica and Matthew sit down with Natalie Hoop, founder of Hoop Strategy and Consulting, a fractional COO who specializes in building operational foundations for businesses and nonprofits that are either stuck in manual chaos or growing faster than their systems can handle.

Natalie breaks down what "fractional" actually means, why business owners are so afraid to be honest with consultants (and why that fear costs them real money), and how she approaches the unique dynamics of nonprofit organizations. She also shares her proven method for breaking big, vague goals down into the specific actions that actually move things forward — plus her own biggest business mistake and the one thing she credits most for her success.




Chapters

00:00 Introduction to Fractional Leadership
02:48 Understanding the Value of Fractional COOs
06:04 Overcoming Fear in Business
08:45 The Importance of Honesty in Business
11:55 Navigating Nonprofit Challenges
15:00 Setting Clear Goals for Nonprofits
17:47 Breaking Down Big Goals into Actionable Steps
20:52 Streamlining Operations for Efficiency
24:03 The Role of Passion in Nonprofits
26:48 Key Considerations for Starting a Nonprofit
29:56 The Importance of Communication in Leadership
32:50 Diversifying Revenue Streams for Sustainability
36:04 Planning for Uncertainty in Business
39:03 The Power of Knowledge and Planning
41:54 Final Thoughts and Key Takeaways