Human Over Algorithms | Michael Santiago | Full Battery Media
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Human Over Algorithms | Michael Santiago | Full Battery Media
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このコンテンツについて
In this episode of the Full Battery Media Podcast, I sit down with Michael Santiago, Senior Content Editor and Digital Public Relations Specialist at DrugWatch.com, for a real conversation about what actually makes content work in 2025.
We talk about why most creators fail before they ever start, how audience clarity beats clever ideas every time, and why authenticity is not a buzzword, it is a competitive advantage. Michael breaks down how he went from finance content to medical and legal journalism, building authority through EEAT, expert voices, and real human storytelling instead of chasing algorithms or trends. We get into AI, what it is good for, where it completely falls apart, and why no tool will ever replace lived experience, grit, and process.
This conversation is for creators, founders, editors, and marketers who want to build something real, something sustainable, and something that actually helps people, not just content that disappears after the next update.