How to pop-up at Paris Fashion Week | Sidney Baptista, Founder & CEO PYNRS
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How to pop-up at Paris Fashion Week | Sidney Baptista, Founder & CEO PYNRS
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概要
When it seems like every single brand is popping up at major events, how can small up-and-comers stand out and make a mark with a tiny budget? In this episode, Sidney Baptista—founder of PYNRS Performance Streetwear—walks us through what he learned by activating his brand at Paris Fashion Week. He talks about innovative event formats and how to break out of industry patterns. He also talks about how to land great-fit brand partnerships, and settles the question of whether he is Jay-Z's latest fashion influence.
LINKS
PYNRS Performance Streetwear
Pioneers Run Crew Boston
JayZ in Brooks with Pharrell
Sidney for GQ x Brooks
New York Pioneer Club
Gabby Thomas, Olympic Gold Medalist
Best Flo Jo fashion moments
TrailblazHers Run Co & Newton Police lawsuit resolution
Desiree "Des" Linden, "Queen of Boston"
Prolyfyk
We Off the Couch
Mike Peck, Brooks Creative Director
David Hashim Photography
Kane x PYNRS
Diet Starts Monday
Brainchild
Jason Mayden's book The Speed of Grace
Traction
Nipsey Hussle