How do people actually find podcasts in 2026? In this episode of Into The Podverse, Tony Doe breaks down the shift from traditional apps and directories to Google, YouTube, social media, and AI search.

You’ll learn why podcast SEO is no longer just about ranking your show; it’s about making the knowledge inside your episodes discoverable. Tony covers searchable episode titles and descriptions, the power of transcripts and guest names, and how to target the real questions your audience is asking.

The episode also digs into YouTube podcast discovery, video podcasting, RSS feeds, hosting choices, and monetisation, including the key steps and risks of moving from one host to another.

Tony answers a practical question: Can you trust emails promising 30,000–50,000 monthly downloads? He explains what to ask about audience sources, organic reach, rankings, ratings, reviews, and download measurement before saying yes to any growth offer.

Plus a shout-out to Dave Jackson and the School of Podcasting for years of no-nonsense education.

Ideal for podcasters, producers, creators, and media professionals who want to grow their audience and stay ahead of the changing discovery landscape.

Useful links

- [RSS.com podcast import guide](https://rss.com/blog/how-to-import-your-podcast/)

- [RSS.com 301 redirect guide](https://rss.com/blog/301-redirects/)

- [RSS.com PAID / PayPal guide](https://rss.com/blog/paid/)

- [RSS.com PAID programme](https://rss.com/paid/)

- [Paga PayPal integration](https://support.paga.com/)

Transcript