How to Market Your Kickstarter: Ecommerce | Ep. 292
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E-commerce is where many crowdfunding creators expect the hard work to be over—but in reality, it's the beginning of an entirely new challenge. In this episode, Andrew and Sean break down what it actually takes to build a profitable online store after your crowdfunding campaign ends.
They discuss why successful e-commerce is built on testing, data, and continual optimization—not luck or guarantees. Drawing from years of experience managing marketing campaigns for tabletop games and other businesses, they explain why knowing your numbers, understanding your customer journey, and investing in long-term marketing infrastructure are essential for sustainable growth.
Resources:
- Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/
- Must Watch Episodes 👀 https://www.youtube.com/playlist?list=PLNUl_AIQk_sIXD4K7-44maiK3hfFMg7Gl
Thank you to our sponsors!
- https://bridgedist.com/ - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too!
- http://crowdfundingnerds.com/hive - Hive Interactive Pledge Manager -
- https://www.mailerlite.com/a/6K95GNejWHMV - We recommend Mailerlite for building your community [Affiliate]
- https://crowdfundingnerds.com/academy/ - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day!
- Official Website: https://crowdfundingnerds.com/ and join our bustling Crowdfunding Nerds Community: https://www.facebook.com/groups/crowdfundingnerds/
Stay Nerdy!
Connect with Crowdfunding Nerds:
Website: https://crowdfundingnerds.com/
Facebook: https://www.facebook.com/groups/crowdfundingnerds/
YouTube: https://www.youtube.com/@crowdfundingnerdspodcast