How SweetPals Built Scotland's Biggest Online Sweet Brand | TikTok Live Success Story
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How SweetPals Built Scotland's Biggest Online Sweet Brand | TikTok Live Success Story
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What started during lockdown has grown into one of Scotland's biggest online sweet brands.
In this episode of The Judge Reviews Podcast, we sit down with Romana Khaliq and Neelam Aneesa Ahmed, the founders behind SweetPals, to hear how they built a business from home, embraced TikTok Live before most businesses even knew what it was, and turned viral trends into a thriving brand.
We talk about:
- 🍬 Starting SweetPals during Covid
- 📱 Going viral on TikTok Live
- 📦 Growing from home to their own warehouse
- 💖 Building a loyal online community
- 🚀 Staying ahead of sweet trends
- 💼 The realities of running a fast-growing business
- 🌍 Building one of the UK's leading halal sweet brands
Whether you're into business, social media, e-commerce or just love a good success story, this episode is packed with honest insights and plenty of laughs.
👍 Like, comment and subscribe for more conversations with Scotland's biggest entrepreneurs, creators and business owners.
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