Stop Running a “Practice” — Build a Real Healing Business Framework

Kelle Sparta welcomes Anabel Tonkovic of Nuna Therapy, a quantum reiki master and astrologer who offers one-on-one sessions, group events, and farm-based wellness retreats, and wants clarity on her next business steps. Kelle notes that Anabel has many offerings but needs an overarching brand construct and a clear client progression with defined outcomes, positioning events as lead magnets that feed a structured pathway. They discuss targeting a specific audience, aligning offers to how Annabelle works best long-term, and recognizing many Reiki clients are early in a “discovery” phase.

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You can find Anabel Tonkovic at https://www.nunatherapy.com/

00:00 Welcome and Guest Intro

00:38 Annabelle’s Offerings Overview

01:13 What Help Is Needed

01:50 Services Mix and Capacity

03:38 Pricing and Client Sources

05:26 From Practice to Business

06:01 Define Core Healing Focus

07:26 Target Market and Trauma Angle

08:26 SEO and AI Search Strategy

09:21 Build a Branded Client Pathway

11:14 Outcomes and Program Structure

13:19 Long Term Client Journey

14:34 Reiki as Entry Point

15:24 Redirect to Real Healing

15:45 Stage Three Explained

16:39 From Magic Pill to Self

17:40 Podcast as Progression

18:34 Calls to Action That Convert

20:44 Build a Solid Container

22:20 Optimize Podcast and YouTube

26:20 Overarching Brand Vision

27:34 Wrap Up and Next Steps

28:05 Sacred Profits Pitch

30:23 Find Anabel and Closing

Keywords:

spiritual entrepreneur

spiritual coaching

spiritual business

healing business

reiki business

energy healing

spiritual growth

personal growth

business coaching

entrepreneurship

reiki practitioner

astrology business

offer creation

business strategy

healer marketing

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Licensing and Credits:

“Spirit Sherpa” is the sole property of Kelle Sparta Enterprises and is distributed under a Creative Commons: BY-NC-ND 4.0 license. For more information about this licensing, please go to www.creativecommons.org. Any requests for deviations to this licensing should be sent to kelle@kellesparta.com. To sign up for, or get more information on the programs, offerings, and services referenced in this episode, please go to www.kellesparta.com