How LinkedIn Turned Enterprise Sales Into a Partner Machine

カートのアイテムが多すぎます

ご購入は五十タイトルがカートに入っている場合のみです。

カートに追加できませんでした。

しばらく経ってから再度お試しください。

ウィッシュリストに追加できませんでした。

しばらく経ってから再度お試しください。

ほしい物リストの削除に失敗しました。

しばらく経ってから再度お試しください。

ポッドキャストのフォローに失敗しました

ポッドキャストのフォロー解除に失敗しました

How LinkedIn Turned Enterprise Sales Into a Partner Machine

無料で聴く

ポッドキャストの詳細を見る

Lucas and Luna break down how LinkedIn built a partner ecosystem that generates over a billion dollars in annual revenue — not through ads or premium subscriptions, but by embedding its sales and recruiting tools into enterprise workflows via third-party integrations. They trace the strategy back to the 2016 LinkedIn Sales Navigator API launch, walk through the partnership with Salesforce that opened up CRM data sharing, and examine how LinkedIn's Talent Hub integrations turned recruiters into power users. The episode focuses on one specific metric: LinkedIn's partner-driven revenue grew at a compound annual growth rate of roughly 40 percent between 2019 and 2025, far outpacing the core subscription business. Lucas argues that the key insight was treating partners as distribution channels rather than vendors — a model that forced LinkedIn to standardise data schemas and invest heavily in developer documentation. Luna pushes back on the scalability of that approach, and the conversation ends with a question about whether the same playbook works for smaller B2B platforms. #LinkedIn #SalesNavigator #EnterpriseSales #PartnerEcosystem #B2B #Salesforce #TalentHub #RecruitingTech #APIEcosystem #RevenueGrowth #BusinessDevelopment #StrategicPartnerships #DistributionStrategy #DataStandardization #DeveloperRelations #BusinessPodcast #FexingoBusiness #PartnershipMoat Keep every episode free: buymeacoffee.com/fexingo

まだレビューはありません