How Homebuilders Beat Price Objections with Brook Jennings-174
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How Homebuilders Beat Price Objections with Brook Jennings-174
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New home traffic down? Price objections up? In this episode, Brook Jennings (Owner, Elevate Actually) breaks down what’s working right now for new home sales teams, without falling back on “just discount it.”
We cover:
-How to overcome price objections by building value early
-Brook’s reverse role-play training (she models the sales conversation live)
-3 simple ways to generate your own traffic and become the “mayor” of your community
-Why today’s buyers crave authentic, human-to-human sales—not scripts
-Mindset + actions + effort: the only 3 things you can control
Brook also shares her partnership with Ingrid Ricks (Convertly Sales Solutions) to connect the online + onsite experience.
Guest: Brook Jennings — Elevate Actually
Website: elevateactually.com
Email: brook@elevateactually.com
#newhomesales #homebuilder #salestraining #realestate #newconstruction