Whether you’re traditionally published or self-published, the mechanics behind distributing your book to online and brick-and-mortar bookstores are the same. But for indie authors doing it on their own, it’s imperative that you get the details just right.

So in this episode, Lauren & Matt embark on an exciting adventure through the retail distribution cycle! We talk through:

🔑 Understanding the key players in the distribution game

📚 The 4 most important stages from book publication to bookstore shelf

🎯 What indie authors need to do to set their book up for success

Listen wherever you get your podcasts, or watch the video episode on YouTube!

Dive Deeper

💡 Listen to These Episodes

• Ep #37 | How to Get Your Book Into Indie Bookstores
• Ep #59 | Mastering Book Metadata to Maximize Market Reach
• Ep #68 | Maximizing Your Chances of Discoverability in Generative AI Search
• Ep #90 | How to Get Your Book Into Libraries

💡 Read These Blog Posts

• What the Hell Is Metadata?
• Genres, BISAC Subject Codes, and You

💡 Explore These Resources from the Lulu Knowledge Base

• Global Distribution: The Basics
• Mandatory Print Book Distribution Requirements
• Common Retail Distribution Rejection Reasons
  
  
  

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