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How 1,300 LinkedIn Followers Landed Them Google

How 1,300 LinkedIn Followers Landed Them Google

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Two travel creators landed Google through LinkedIn — with fewer than 1,300 followers. Juliana and Martine are a husband-and-wife travel creator duo who turned every brand campaign they complete into a public portfolio piece. In this episode, they break down exactly how they use LinkedIn to get on the radar of marketers at major brands — and why follower count has nothing to do with it. Why posting about your creator business on LinkedIn feels cringe at first — and how to push through it The "post-campaign summary" content strategy that gets brands to repost your work for you How to think about LinkedIn as a portfolio, not a social platform Why they pitch outbound every single week even as inbound starts rolling in What joining a sponsorship coaching system did for their confidence and deal quality Grab my book, Sponsor Magnet, to learn how to transform your influence into income: https://sponsormagnet.com Want one-on-one sponsorship coaching? Join Wizard's Guild: https://wizardsguild.com 00:00 Why Travel Creators Should Be on LinkedIn 01:56 Pushing Through the "Cringe" of Posting 03:18 How to Approach Your First LinkedIn Post 04:49 Juggling LinkedIn With Your Normal Content 06:10 What Content Performs Best on LinkedIn 08:30 Working With Non-Travel Brands Like Adobe 11:37 Thinking About Every Campaign as a Portfolio Piece 12:36 Balancing Inbound vs. Outbound Pitching 14:04 Why Follower Count Doesn't Matter on LinkedIn 15:00 The Cold Connection Request Strategy 15:22 How Sponsorship Coaching Changed Their Business 17:27 Building a System vs. Waiting for Deals 20:27 Advice for Creators Just Getting Started on LinkedIn For collaborations or partnerships, shoot us a note: inquiries@creatorwizard.com
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