Host City Hustle Ep 14: How Small Businesses Can Use LinkedIn & AI to Get World Cup Ready | Al Kushner
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In this episode of The Host City Hustle Podcast, DaniMarie sits down with LinkedIn and AI expert Al Kushner to break down how small businesses can use LinkedIn as a powerful search engine to attract partners, sponsors, and opportunities ahead of the 2026 FIFA World Cup. From profile optimization to AI-driven content and outreach, this conversation delivers practical strategies business owners can apply right now.
Guest info:
Al.’s Profilelinkedin.com/in/al-kushner
calendly.com/alkushner/speaker-interest (Other)
AlKushnerSpeaks.com (Company)
Host City Hustle: https://hostcityhustle.com
IG: @hostcityhustle https://www.instagram.com/hostcityhustle/
Business Planner: https://hostcityhustle.com/ai-planner
Who referred you? https://www.honeybook.com/widget/plan_to_podcast_278832/cf_id/691bfd475fffb60035917a7a
- 00:00–00:30 Introduction & guest welcome (Al Kushner, LinkedIn & AI expert)
- 00:30–01:30 What the AI LinkedIn Advantage is and why LinkedIn matters
- 01:30–02:20 Why LinkedIn feels intimidating—and why it shouldn’t
- 02:20–03:30 LinkedIn as a free, non–pay-to-play growth platform
- 03:30–04:30 Using LinkedIn as a search engine for sponsors & partners
- 04:30–05:45 How small businesses can prepare for the World Cup using LinkedIn
- 05:45–06:45 Profile optimization basics: headlines, keywords, visuals
- 06:45–07:30 FIFA 2026 impact on host cities like Miami
- 07:30–08:30 Tourism, local economies, and business opportunities
- 08:30–09:30 Who Al works with and industries seeing the most demand
- 09:30–10:15 Financial & legal professionals as LinkedIn thought leaders
- 10:15–10:50 Sponsor shoutout: Prosperity Abundance
- 10:50–11:30 How to connect with Al + free LinkedIn audit resource
- 11:30–End Final thoughts & call to action
Host City Hustle: https://hostcityhustle.com
IG: @hostcityhustle
Custom GPT: https://hostcityhustle.com/ai-planner
Referral: https://www.honeybook.com/widget/plan_to_podcast_278832/cf_id/691bfd475fffb60035917a7a
HOSTS
Aharon Goins — https://www.linkedin.com/in/aharon-goins/
DaniMarie Perkins — https://www.linkedin.com/in/itisidanimarie/
SPONSORS
Prosperity Abundance — prosperity-abundance.com
Black Box — intro.blackboxfranchising.com/danielleperkins
- LinkedIn marketing for small businesses
- AI content strategy
- World Cup 2026 business readiness