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  • Finding Balance Between Sync Exec and Creative Artist | HOMIE Ep. 11 w/ Heather Cook

    Finding Balance Between Sync Exec and Creative Artist | HOMIE Ep. 11 w/ Heather Cook
    2025/01/13

    Heather Cook isn’t just pitching songs for sync—she’s creating them.

    As the founder of Freedom Music Group, she’s actively building a thriving sync licensing company, representing an impressive roster of talent, while continuing to craft her own music and collaborate with the artists she represents. Heather’s dual role as both a creative and a business leader gives her a rare perspective that’s helpful for anyone navigating the modern music industry.

    🔑 Key Takeaways

    • From Learning the Ropes to Starting Her Own Thing: Heather shares how she started with peermusic and ended up deciding to strike out on her own with Freedom Music Group.
    • Creating While Representing: Learn how Heather balances her artistry with the demands of running a company, offering insights for anyone juggling multiple roles in the industry.
    • Breaking Into Sync: Clear and thoughtful strategies for pitching music and landing placements in film, TV, and ads, from one of the industry’s top professionals.
    • Empowering Artists: Heather dives into the importance of mentorship, community, and building pathways for artists to thrive creatively and financially.

    🌟 This episode is packed with unique insights for artists, producers, and music entrepreneurs looking to thrive in an ever-evolving industry. Whether you’re pitching your first sync placement or exploring new ways to collaborate, Heather’s wisdom is invaluable.

    🎧 BONUS: At the end of this episode you get a sneak peek at a super swaggy UNRELEASED song that Heather recently wrote with the incredible artist Tabitha Meeks!

    🔔 Subscribe on YouTube and at homie.show for more episodes featuring top music industry innovators.
    📩 Join the weekly newsletter at homie.news for exclusive strategies to elevate your music career.
    🏡 Become a HOME Member at homeformusic.org and connect with a like-minded community of creators and professionals.

    🎶 Hear more of Heather's catalog and learn more about her company at freedommusicgroup.co
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    1 時間 7 分
  • Serving Others to Reach Your Artistic Potential | HOMIE Ep. 10 w/ Roy Matz of Sync Gems & Logan Crowell

    Serving Others to Reach Your Artistic Potential | HOMIE Ep. 10 w/ Roy Matz of Sync Gems & Logan Crowell
    2024/08/06

    Join us for Episode 10 of the HOMIE Podcast, a special crossover with Sync Gems, featuring Roy Matz interviewing Logan Crowell about his passion for building communities that empower musicians.

    🔑 Key Topics Discussed Include:

    • Fulfillment Through Service: Logan emphasizes that true fulfillment comes from serving others, a philosophy that has shaped the foundation of HOME and his personal approach to life and business.

    • Building a Strong Community: Logan discusses the challenges and triumphs faced along the way and how maintaining a focus on holistic community support has been vital.

    • Balance of Creative and Business Skills: Logan highlights the need for musicians to develop both their creative talents and business skills to succeed in the industry.

    🌟 This episode is a must-listen for anyone looking for inspiration and guidance on how to navigate the music industry and achieve their musical dreams. Tune in for an inspiring and informative conversation that connects personal fulfillment with professional success in the music industry.
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    1 時間 29 分
  • The Evolving Landscape of Music Production | HOMIE Ep. 9 w/ Brad Dollar, Sean Giovanni, and Greg Strizek

    The Evolving Landscape of Music Production | HOMIE Ep. 9 w/ Brad Dollar, Sean Giovanni, and Greg Strizek
    2024/06/10

    Step into the evolving world of music production with 3 brilliant producers - Brad Dollar, Sean Giovanni, and Greg Strizek - who have worked with artists like John Legend, Grateful Dead, and Kacey Musgraves.

    This conversation is packed with wisdom and strategies for aspiring producers, artists, and entrepreneurs looking to thrive in an industry shaped by rapid technological changes and increasing competition.

    🔑 Key Takeaways

    • Adapting to Industry Changes: Learn how to embrace flexibility and adaptability to find continued success in the new landscape.
    • Navigating Creative and Technical Challenges: Learn how to manage the technical aspects of music production while fostering creativity, and the balance required to be successful in both areas.
    • Entrepreneurial Mindset: Understand the importance of adopting an entrepreneurial mindset, focusing on viewing creative endeavors as part of a broader business strategy.
    • Building and Leveraging Relationships: The right relationships can carry you through an industry disruption and lead to opportunities that are even better for your career.

    🌟 Don't miss this episode filled with practical advice and forward-thinking strategies designed to educate and empower the next generation of music industry leaders.

    🔔 Subscribe on YT and at https://www.homie.show/ for new episodes with top music industry thought leaders and creators.

    📩 Join the weekly newsletter at https://www.homie.news/ for strategies that will help you become unstoppable.

    🏡 Become a HOME Member at https://homeformusic.org/ to connect with a likeminded community of creators and industry professionals.
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    1 時間 35 分
  • Building the World's Most Advanced Music Hub | HOMIE Ep. 8 w/ Logan Crowell & Alex Cruz

    Building the World's Most Advanced Music Hub | HOMIE Ep. 8 w/ Logan Crowell & Alex Cruz
    2024/05/10

    Tune in for a special crossover episode of the HOMIE Podcast featuring HOME Founder, Logan Crowell. Originally recorded for the Cruz Control Radio podcast, Logan is interviewed by host Alex Cruz.

    🔑 Key Takeaways:

    • Origins of HOME: Hear the compelling story of how HOME was brought to life and the pivotal moments that shaped its history.
    • Sustainability for Creators: Logan discusses the major hurdles for today's music creators and how HOME addresses them.
    • The Power of Team Building: Understand the impact of providing a supportive community for collaboration and creativity.
    • Future Visions: Learn about the strategic vision for expanding HOME to other cities and the plans for creating a global network.

    This episode will inspire and educate anyone interested in the intersection of music, entrepreneurship, and innovation.

    🔔 Subscribe on YT and at https://www.homie.show/ for new episodes with top music industry thought leaders and creators.

    📩 Join the weekly newsletter at https://www.homie.news/ for strategies that will help you become unstoppable.

    🏡 Become a HOME Member at https://homeformusic.org/ to connect with a likeminded community of creators and industry professionals.

    🎧 If you want to get dialed in with Nashville’s underground hiphop community, subscribe to the Cruz Control Radio podcast https://open.spotify.com/show/7BDqAVodSALgxo7BcvDG6x?si=276a9e3cd4844ef1
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    1 時間 26 分
  • Becoming a Successful Artist and Sync Hitmaker | HOMIE Ep. 7 w/ Sam Tinnesz

    Becoming a Successful Artist and Sync Hitmaker | HOMIE Ep. 7 w/ Sam Tinnesz
    2024/04/05

    Join us as we bridge the gap between the traditional artist path and the lucrative world of sync - writing music for TV & Film - on the latest episode of Helping Our Music Industry Evolve.

    Sam Tinnesz has built an impressive fan base and massive streaming numbers; racking up over 333 million streams on his song 'Play With Fire' and nearly 5 million monthly listeners on Spotify 🔥

    But his bread and butter is writing songs for sync.

    🔑 Key Takeaways from HOMIE Ep. 7 w/ Sam Tinnesz

    • From Personal Loss to Musical Healing: Learn how early adversity fueled Sam's passion for music.
    • From Frontman to Sync Writer to Solo Artist: Follow Sam's pivots from band leader to becoming a sought-after name in sync and embracing his own artist brand.
    • Strategic Creativity and Collaboration: Hear the story of Sam's involvement in the creation of the ‘Ruelle’ sound that became Billboard's top synced artist.
    • Mastering the Sync Game: Get insider tips for navigating the business of sync and creating music that works for TV & Film.
    • Building a Brand as an Artist: Understand the importance of developing a unique musical and visual identity and how it can amplify your success in sync.

    🌟 This episode is a masterclass for anyone building a career in sync.

    🔔 Subscribe on YT and at https://www.homie.show/ for new episodes with top music industry thought leaders and creators.

    📩 Join the weekly newsletter at https://www.homie.news/ for strategies that will help you become unstoppable.

    🏡 Become a HOME Member at https://homeformusic.org/ to connect with a likeminded community of creators and industry professionals.

    🎧 Learn more about Sam Tinnesz at https://www.samtinnesz.com/ and be sure to follow him on your favorite social media and streaming apps!
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    1 時間 16 分
  • Breaking Through on TikTok and Spotify | HOMIE Ep. 6 w/ Taylor Bickett

    Breaking Through on TikTok and Spotify | HOMIE Ep. 6 w/ Taylor Bickett
    2024/03/08

    Tune in for the latest episode of the HOMIE Podcast, where we sit down with one of our remarkably talented HOME Members - Taylor Bickett.

    Taylor's story takes us from building vocal chops as a student at Belmont University to her viral success on TikTok and strategic moves that led to over 28 MILLION streams on her song ‘Quarter Life Crisis’.

    🔑 Key Takeaways:

    - Authenticity in Artistry: Taylor's focus on serving her fans and connecting them with each other.

    - Strategic Social Media Use: Insights into leveraging platforms like TikTok for organic growth and engaging a loyal fan base.

    - Navigating the Music Industry: Taylor's experiences with industry interest post-viral success and her strategic decision-making process for her career's next steps.

    - Live Performance and Touring: The excitement and preparation for her first major tour, showcasing the importance of live music in an artist's growth and connection with fans.

    🌟 BONUS: With Taylor's permission, this episode also features the acoustic version of ‘Quarter Life Crisis’ that she filmed recently at HOME!

    Join us as Taylor shares valuable lessons on creativity, marketing, and the pursuit of musical success. This episode is a must-listen for aspiring artists, songwriters, and anyone intrigued by the intersection of music and social media.

    You're gonna love this episode filled with inspiration and practical advice for aspiring musicians navigating the digital age.

    🔔 Subscribe on YT and at https://www.homie.show/ for new episodes with top music industry thought leaders and creators.

    📩 Join the weekly newsletter at https://www.homie.news/ for strategies that will help you become unstoppable.

    🏡 Become a HOME Member at https://homeformusic.org/ to connect with a likeminded community of creators and industry professionals.

    🎧 Learn more about Taylor Bickett at https://www.taylorbickett.com/ and be sure to follow her on your favorite social media and streaming apps!
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    1 時間
  • From A&R Executive to Industry Changemaker | HOMIE Ep. 5 w/ Tracy Gershon

    From A&R Executive to Industry Changemaker | HOMIE Ep. 5 w/ Tracy Gershon
    2024/02/12

    Dive into the transformative world of artist development and activism with Tracy Gershon.

    Tracy is a highly accomplished and multi-faceted industry trailblazer who shares her journey from artist manager to music publisher and A&R professional, with notable signings like Miranda Lambert and Kacey Musgraves. She also leads movements to bring more gender and racial equality into the industry through initiatives like Change the Conversation and Nashville Music Equality.

    Key topics discussed include:

    • Trailblazing Career: Tracy's evolution from managing artists to shaping careers at major labels and her founding role in Northern Lights Music Publishing with GRAMMY winner Brandy Carlisle.
    • Innovative Talent Development: Insights into Tracy's strategies for discovering and nurturing music's next big names.
    • Advice for Artists in the Modern Music Industry: Tracy shares her best tips for creators who want to succeed in today's landscape.
    • Empowering Women and Minorities: How she is addressing gender bias and promoting racial equality within the Nashville music scene and beyond.

    This episode not only highlights Tracy Gershon's influential career but also dives deep into the challenges and opportunities facing today's artists and the music industry overall.

    Hit play to be inspired and enlightened by Tracy Gershon's relentless pursuit of excellence and equality in music.

    🔔 Subscribe on YT and at https://www.homie.show/ for new episodes with top music industry thought leaders and creators.

    📩 Join the weekly newsletter at https://www.homie.news/ for strategies that will help you become unstoppable.

    🏡 Become a HOME Member at https://homeformusic.org/ to connect with a likeminded community of creators and industry professionals.
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    51 分
  • Building a Platform that Pays Millions to Music Creators | HOMIE Ep. 4 w/ Trevor Hinesley

    Building a Platform that Pays Millions to Music Creators | HOMIE Ep. 4 w/ Trevor Hinesley
    2024/01/09
    Welcome to the podcast, man. Thanks for having me on. Trevor Hinesley. Yeah. Yeah. Thanks for helping our music industry evolve. So this is the homie podcast. So now you're officially a homie. Love it. So appreciate that. Yeah, of course. So Trevor Hinesley, you are the. CTO of Soundstripe and also the founder of FilePass correct? Yep. And you started out as a rock guitarist and audio engineer and got into tech along the way, or I guess you've been into tech for quite a while. Sure. And you started leaning more in that direction and now as the CTO of Soundstripe and co founder also you guys are one of the fastest growing companies in Tennessee, one of the fastest growing privately held companies in the U. S. You've now issued millions of sync licenses and helped creators make [00:01:00] millions of dollars from their music. It's amazing, man. So that's why I brought you on. You are definitely doing the thing and helping push the industry forward. So on behalf of all the creators and The people that, benefit from forward thinking people like yourself I appreciate that. Thank you, man. Yeah, it has certainly been a journey and what you're talking about, though. Like the most rewarding part, honestly, is just getting to see people's lives actually impacted by it. Is super cool, but yeah, it's been a bunch of twists and turns and I think I've had a bit of an interesting experience having been you know directly Really on both sides of the industry now. As an artist, you know I was on a Subsidiary of a major label so I got to experience all of what that means I didn't even realize that. Yeah. Yeah, you were doing the artist thing first. Yes. Yep. Okay. And, funny enough, the whole time I toured, I worked in software, like that was what was paying the bills, because music certainly wasn't at the time. It was very very tough, to make a living. But I did. I got to [00:02:00] experience it from both sides, because I went from that to owning a business where we buy copyrights. So we wind up owning it, very similar to a label and a publisher. On paper, technically we are a music label and a publisher. It's been interesting. We've learned a lot, and I've gotten to see it from both sides of the table. But also having been an artist, it's let me bring into it maybe some of my scars from the artist side. And trying to do it in a way that is a win while still creating a viable business and you know trying to Make things happen. So yeah, it's been a really fun interesting and Hard at times but really rewarding experience for sure. That's amazing So for the listeners who may not be familiar with soundstripe Let's give them the sort of elevator pitch of what you guys do. Sure and why it's different than, the companies that, that went before you. Yes. Love this question because frankly at the time we were really just trying to scratch our own itch. From the business side, we didn't put a ton of thought out of the gate [00:03:00] into what's going to be our moat or what is our differentiator and all these things. But we also knew that Nothing existed at the time like what we wanted to create, which was, we were having a hard time making a living in music, both of my co founders and I they were, like all three of us came from the industry, we were touring and session musicians, we all had pain points and battle scars and stuff from that and all had a tough time making a living. My business partners actually one of them was a rock guitar player, he was in that scene with me as well, which, we never crossed paths until we met about what is now Soundstripe, funny enough, but he was a rock guitar player. The other one his name is Travis. It was Micah and Travis are my two co founders and me and Micah always joke that Travis is the real musician of us three because he played fiddle for George Strait, Willie Nelson and so we were just jumping off of half stacks and trying to act like we were rock stars. bUt no they both had the same experience. Micah toured in the rock world for [00:04:00] 10 years. He was in a bus, he did the thing at the level that on the outside is, looks very glamorous, and sure, in some ways it is like, each stage of a touring career has its own pros and cons, but at the same time if I remember the story Micah wound up essentially driving tour buses instead he stopped playing guitar, matter of fact, he just moved seats, so That he wound up driving the band's bus that he was in and just stopped playing guitar because the day rate for the bus driver was more than the guitar. Dang. Yeah, that's the reality of it. That's such a, yeah. And I remember the same thing. We would pay our drivers like twice what we were making individually, because that was the only way you could get someone to Supply and demand. Absolutely, man. It's a, it's a free market like that. Yeah, They were doing the same thing Travis, same situation. He eventually wound up driving buses. So they were both gone on the weekend all the time ...
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    1 時間 3 分