Millions of people drive, deliver, and hustle to power the American economy — and most of them are invisible to the financial system that's supposed to serve them.

Ricky Michel Presbot, co-founder and CEO of Ualett, decided to do something about it.

In this episode, Ricky shares how a failed early venture, a cab ride from JFK, and a chance encounter at a funeral led to the creation of a bilingual fintech platform now serving gig workers across the United States — with a $150 million credit facility to grow nationwide.

We go deep on the idea of the "multi-hustler economy," why niche is the X factor for any business, what Ricky learned driving Uber for three months before building his product, and why the company's central value isn't "believe in us" — it's "we believe in you."

This is a story about trust, dignity, and building something for people who've been left behind.

Topics covered:

• The cab ride from JFK that revealed a $150M opportunity
• Why the gig economy is everyone's economy
• The "multi-hustler" — a new category beyond the gig worker
• How Ualett works (and why it's not a predatory cash advance)
• The funeral pitch that started everything
• Building company values from a mentor relationship
• Why going to the field is non-negotiable before building a product
• What "we believe in you" actually means as a business model

Connect with Ricky: Ualett — https://ualett.com LinkedIn — https://www.linkedin.com/in/ricky-michel-presbot-14964472